@extends('layouts.home.layout')
@section('title','微信')
@section('css')
    <link rel="stylesheet" href="/assets/css/resource/xhs.css">
@endsection
@section('content')
    <section class="bgff">
        <div class="xhs-prospect">
            <div class="xhs-prospect-content">
                <div class="theme-title txt-left">前景广阔</div>
                <div class="theme-title-underline txt-left theme-title-underline-xhs"></div>
                <div class="xhs-firstline clear">
                    <div class="xhs-market-left">小红书2018年海淘电商app应用排名第一，当前用户数已突破<span>1亿</span></div>
                </div>
                <div class="xhs-prospect-sex clear" style="margin-top: 46px;">
                    <img class="xhs-prospect-mark" src="/images/resource/xhs_prospect_sex.png" alt="">
                    <h3 class="mt15">性别分布</h3>
                    <div class="xhs-prospect-text">女性群体占据大多数，这和小红书APP的定位有关。小红书主要是以购物、穿搭、护肤、美妆、美食为主的跨境电商平台，女性更注重于这方面的内容。</div>
                    <img class="xhs-sex-ratio" src="/images/resource/xhs_sex_ratio.png" alt="">
                </div>
                <div class="xhs-prospect-sex clear" style="margin-top: 72px;">
                    <img class="xhs-prospect-mark" src="/images/resource/xhs_prospect_age.png" alt="">
                    <h3 class="mt15">年龄分布</h3>
                    <div class="xhs-prospect-text">小红书近90%的用户年龄集中在20~39岁，用户有着追求美的事物和为美付出努力的想法，这与小红书的目标相一致，并有利于双方共同发展。</div>
                    <img class="xhs-sex-ratio" src="/images/resource/xhs_age_ratio.png" alt="">
                </div>
                <div class="xhs-prospect-sex clear" style="margin-top: 107px;">
                    <img class="xhs-prospect-mark" src="/images/resource/xhs_pospect_area.png" alt="">
                    <h3 class="mt15">地区分布</h3>
                    <div class="xhs-prospect-text">多数用户分布在经济较为发达的地区。时尚潮流更容易在经济发达地区传播，用户的购买能力也更强。</div>
                    <img class="xhs-sex-ratio" src="/images/resource/xhs_area_ratio.png" alt="">
                </div>
            </div>
        </div>
        <div class="xhs-resource">
            <div class="theme-title">精选优质资源</div>
            <div class="theme-title-underline theme-title-underline-xhs"></div>
            <div class="xhs-resource-tabbar clear">
                <div class="xhs-resource-tabbar-li xhs-resource-tabbar-checked xhs-beauty">明星推荐</div>
                <div class="xhs-resource-tabbar-li xhs-humourous">红人推荐</div>
                <div class="xhs-resource-tabbar-li xhs-dailylife">素人分享</div>
            </div>
            <div>
                <div class="xhs-resource-content-container resource-beauty">
                    <div class="xhs-resource-content clear">
                        <img src="/images/resource/xhs_resource_stars.png" alt="" style="width: 647px;height: 354px;display: block;float: left;margin-right: 80px;margin-top: 22px;">
                        <div class="xhs-resource-stars">
                            <h3>明星推荐：</h3>
                            <p>真实分享（原创图文&amp;视频介绍）</p>
                            <p>带动话题 + 网红响应 + kol扩散 + 引导转化</p>
                        </div>
                    </div>
                    <a class="xhs-look-more" target="_blank" href="/register">点击免费咨询</a>
                </div>

                <div class="xhs-resource-content-container resource-humourous clear" style="display:none;">
                    <div class="xhs-resource-content clear">
                        <img src="/images/resource/xhs_resource_edpeople.png" alt="" style="width: 744px;height: 394px;display: block;float: left;margin-right: 50px;">
                        <div class="xhs-resource-stars">
                            <h3>红人推荐：</h3>
                            <p>单品测评+专业合集测评</p>
                            <p>个性展示 + 个人品牌 +粉丝追随 + 响应明星话题</p>
                        </div>
                    </div>
                    <a class="xhs-look-more" target="_blank" href="/register">点击免费咨询</a>
                </div>

                <div class="xhs-resource-content-container resource-dailylife clear" style="display:none;">
                    <div class="xhs-resource-content clear">
                        <img src="/images/resource/xhs_resource_fanren.png" alt="" style="width: 506px;height: 448px;display: block;float: left;margin-right: 80px;">
                        <div class="xhs-resource-stars">
                            <h3>素人分享：</h3>
                            <p>真实分享（原创图文&amp;视频介绍）</p>
                            <p>大量素人扩散 + 响应明星/红人话题 + 霸屏关键词</p>
                        </div>
                    </div>
                    <a class="xhs-look-more" target="_blank" href="/register">点击免费咨询</a>
                </div>
            </div>

        </div>
        <div class="xhs-promo-strategy">
            <div class="theme-title">推广策略</div>
            <div class="theme-title-underline theme-title-underline-xhs"></div>
            <div class="xhs-promo-strategy-content">
                <div class="xhs-promo-strategy-text clear">
                    <div class="xhs-li-circle"></div>
                    <div class="xhs-li-p">利用网红制造品牌势能品牌高度，以此作为品牌背书和获取消费者的信任感。大量投放小红书上的中小KOL制造热度，形成跟风效应，在小红书发酵成为网红产品。</div>
                </div>
                <div class="xhs-promo-strategy-text clear">
                    <div class="xhs-li-circle"></div>
                    <div class="xhs-li-p">利用微商代理、网络炒作，在朋友圈、新闻媒体、社交平台曝光明星和网红的内容，将热度扩散到整个网络。</div>
                </div>
                <img src="/images/resource/xhs_promo_strategy.png" alt="">
            </div>
        </div>
        <div class="xhs-create-plan">
            <div class="theme-title">创意策划</div>
            <div class="theme-title-underline theme-title-underline-xhs"></div>
            <img src="/images/resource/xhs_create.png" alt="">
        </div>
        <div class="xhs-promo-inspire">
            <div class="xhs-promo-inspire-content">
                <div class="theme-title">投放启发</div>
                <div class="theme-title-underline theme-title-underline-xhs"></div>
                <div class="xhs-tips clear">
                    基于内部机器推荐算法定制小红书营销策略，让好的品牌广告在合适的时间、合适的地点（场景），以合适的形式遇上合适的人。
                </div>
                <img src="/images/resource/xhs_tfqf.png" alt="">
                <div class="xhs-promo-inspire-step clear">
                    <div class="xhs-promo-inspire-step-li">
                        <div class="xhs-promo-inspire-original">
                            <div class="xhs-step-li-circle">1</div>
                            <p>筛选高质高权重账号</p>
                        </div>
                        <div class="xhs-promo-inspire-now" style="display: none">
                            挑选一位与品牌产品标签吻合度高的小红书达人，Ta们积累粉丝的忠诚度远远比匹配度低的达人的高，更容易在小红书推广过程中产生裂变价值。
                        </div>
                    </div>
                    <div class="xhs-promo-inspire-step-li">
                        <div class="xhs-promo-inspire-original">
                            <div class="xhs-step-li-circle">2</div>
                            <p>把控内容设置关键字</p>
                        </div>
                        <div class="xhs-promo-inspire-now" style="display: none">
                            根据小红书笔记内容标记标签关键字，优化同一关键字和长尾关键字布局，关键字标题写法以及选词策略（竞争度小+超精准+流量大优先选择）。
                        </div>
                    </div>
                    <div class="xhs-promo-inspire-step-li">
                        <div class="xhs-promo-inspire-original">
                            <div class="xhs-step-li-circle">3</div>
                            <p>网红联动霸屏策略</p>
                        </div>
                        <div class="xhs-promo-inspire-now" style="display: none">
                            多位高权重网红博主同时在小红书推广某一标签，瞬间提升品牌产品关键字热度，成为“今日推荐”。
                        </div>
                    </div>
                    <div class="xhs-promo-inspire-step-li">
                        <div class="xhs-promo-inspire-original">
                            <div class="xhs-step-li-circle">4</div>
                            <p>精通推荐机制</p>
                        </div>
                        <div class="xhs-promo-inspire-now" style="display: none">
                            技术钻研小红书官方推荐机制，时间、数据、内容、账号等多方并行翻倍提升品牌产品推荐成功率，让小红书推广效果事半功倍。
                        </div>
                    </div>
                </div>
                <a class="xhs-consult-atonce" target="_blank" href="/register">立即咨询推广</a>
            </div>
        </div>
    </section>
@endsection
@section('script')
<script>
    $(document).ready(function () {
        $('.xhs-beauty').click(function () {
            $(this).addClass('xhs-resource-tabbar-checked').siblings().removeClass('xhs-resource-tabbar-checked')
            $('.resource-beauty').show().siblings().hide()
            $('.resource-origional').show().siblings().hide()
        })
        $('.xhs-humourous').click(function () {
            $(this).addClass('xhs-resource-tabbar-checked').siblings().removeClass('xhs-resource-tabbar-checked')
            $('.resource-humourous').show().siblings().hide()
            $('.resource-adver').show().siblings().hide()
        })
        $('.xhs-dailylife').click(function () {
            $(this).addClass('xhs-resource-tabbar-checked').siblings().removeClass('xhs-resource-tabbar-checked')
            $('.resource-dailylife').show().siblings().hide()
            $('.resource-repost').show().siblings().hide()
        })

    })
</script>
@endsection