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--
-- 数据库: `cms`
--

-- --------------------------------------------------------

--
-- 表的结构 `wd_cms_article`
--

CREATE TABLE IF NOT EXISTS `wd_cms_article` (
  `article_id` int(10) unsigned NOT NULL AUTO_INCREMENT,
  `title` varchar(64) NOT NULL,
  `content` text NOT NULL,
  `cate` int(6) unsigned NOT NULL COMMENT '一级分类',
  `sort` int(6) unsigned NOT NULL,
  `time` int(11) unsigned NOT NULL,
  `number` int(11) unsigned NOT NULL COMMENT '阅读次数',
  `seo_keywords` varchar(100) NOT NULL COMMENT '文章的关键词',
  `seo_description` varchar(100) NOT NULL COMMENT '文章的描述',
  PRIMARY KEY (`article_id`)
) ENGINE=InnoDB  DEFAULT CHARSET=utf8 AUTO_INCREMENT=68 ;

--
-- 转存表中的数据 `wd_cms_article`
--

INSERT INTO `wd_cms_article` (`article_id`, `title`, `content`, `cate`, `sort`, `time`, `number`, `seo_keywords`, `seo_description`) VALUES
(56, '马云：别把电商当作阿里的对手', '<p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">8日晚间，阿里巴巴集团发布上市后的第一份年报。年报显示，目前阿里平台拥有活跃买家3.67亿，同比增长32%，商品成交额更是达到惊人的6730亿元。同日，阿里巴巴董事局主席马云亲自完成一篇致股东公开信，对阿里的未来战略进行了详细阐述。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);"><br/></p><p style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; text-align: center; background-color: rgb(255, 255, 255);"><a href="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510107181444444304609_origin.jpg" target="_blank" style="padding: 0px; margin: 0px; font-stretch: normal; line-height: 22px; font-family: arial, &#39;Microsoft Yahei&#39;, &#39;Hiragino Sans GB&#39;, sans-serif; color: rgb(62, 62, 62); text-decoration: none;"><img src="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510107181444444304609.jpg" style="padding: 0px; margin: 0px 0px 0px -2em; border: none;"/></a></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);"><strong style="padding: 0px; margin: 0px;">年赚243.2亿元</strong><br style="padding: 0px; margin: 0px;"/></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);"><strong style="padding: 0px; margin: 0px;">增速放缓</strong></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">去年9月，阿里巴巴集团在美国纽交所上市，并以250亿美元融资额创下全球史上最大规模IPO记录。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">2015财年阿里营收达122.93亿美元(约762.04亿元)，较2014财年增长45.14%；同期实现净利润39.23亿美元(约243.2亿元)，较2014财年增长仅3.92%。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);"><strong style="padding: 0px; margin: 0px;">阿里撑起全国</strong></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);"><strong style="padding: 0px; margin: 0px;">零售消费总额9%</strong></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">而<a href="http://www.ebrun.com/" class="ebkw" title="电子商务" style="padding: 0px; margin: 0px; font-stretch: normal; color: rgb(0, 98, 176); text-decoration: none;">电子商务</a>正在深刻改变中国。2015年全年中国电子商务市场规模预计达到6270亿美元，远远超过美国的3490亿美元。而预计五年后中国2019年电商市场规模将接近1.97万亿美元。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">截至到今年6月底，阿里巴巴集团共有34000名员工。其中，专门从事“中国零售市场”与GMV（网站订单金额， 包含付款和未付款的部分）有关的员工不到1万人，这部分员工支撑了近3万亿人民币的交易额，占了全国零售消费总额的9%，人均支撑3亿元。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">马云在公开信中指出，很多人都将阿里巴巴与其他电子零售公司混为一谈，并因此用阿里巴巴的商品成交额增长率作为对阿里模式的评判标准。狭义的电商并不是阿里的全部，他在信中谈到，阿里除了电子商务，约半数员工，以及关联公司“蚂蚁金服”和“菜鸟”几年来都在努力从事着物流、互联网金融、大数据云计算、移动互联网、广告平台等业务，以及十年后基于数据技术的健康和数字娱乐业务—即“double H”产业，Health&amp;Happiness。他认为，只有依靠互联网技术和大数据，建立起一个真正意义上的创新商业基础设施，才能够全面帮助中小企业做生意。而这些服务，也在马云的设想中将成为企业继水、电、土地以外的“第四种不可缺失的商业基础设施资源”。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);"><br/></p><p style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; text-align: center; background-color: rgb(255, 255, 255);"><a href="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510101201444444294265_origin.jpg" target="_blank" style="padding: 0px; margin: 0px; font-stretch: normal; line-height: 22px; font-family: arial, &#39;Microsoft Yahei&#39;, &#39;Hiragino Sans GB&#39;, sans-serif; color: rgb(62, 62, 62); text-decoration: none;"><img src="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510101201444444294265.jpg" style="padding: 0px; margin: 0px 0px 0px -2em; border: none;"/></a></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);"><strong style="padding: 0px; margin: 0px;">别拿苹果和苹果树相比</strong><br style="padding: 0px; margin: 0px;"/></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">马云同时在公开信中确认，阿里今后十年的愿景将围绕着全球化、农村经济和大数据发展进行。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">对于外界关心的阿里可能面临各种挑战的问题，马云也表达了自己的看法。他表示，阿里习惯于谈论竞争，也不回避谈论竞争对手，阿里不是一家被保护起来的企业，而是在残酷的市场竞争中走过来的公司，16年来，阿里学会了既保持理想主义和价值观，又顽强地生存下来。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">在马云看来，外界所理解的“挑战”和阿里所理解的可能并不一致。“阿里巴巴的定位是启动一场商业的变革，我们打造的是未来商业的基础设施，我们是为从事买卖的商家赋能，而不是与从事买卖的商家竞争，从这一点说，今天市场上所谓的’竞争对手’，其实都是未来我们赋能和帮助的对象。”</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">关于这一点，马云使用了一个十分形象的比喻：“简单地把今天市场上从事电子商务的企业当作阿里巴巴的对手，是拿苹果和苹果树相比，是对双方都不合适的。”</p><p><br/></p>', 19, 0, 1444449093, 8, '马云：别把电商当作阿里的对手', '马云：别把电商当作阿里的对手'),
(57, '一张图看懂阿里京东上市后的这一年', '<p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">去年5月22日，京东在美国纳斯达克挂牌上市，成为中国第一个赴美上市的大型综合性电商企业。去年9月19日，阿里巴巴在纽交所上市，并以250亿美元融资额创下全球史上最大规模IPO纪录。上市后的这一年阿里和京东都有哪些动作？</p><p style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; text-align: center; background-color: rgb(255, 255, 255);"><a href="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510100971444442158328.jpg" target="_blank" style="padding: 0px; margin: 0px; font-stretch: normal; line-height: 22px; font-family: arial, &#39;Microsoft Yahei&#39;, &#39;Hiragino Sans GB&#39;, sans-serif; color: rgb(62, 62, 62); text-decoration: none;"><img src="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510100971444442158328.jpg" title="阿里京东" alt="阿里京东" style="padding: 0px; margin: 0px 0px 0px -2em; border: none;"/></a></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">去年9月19日，阿里巴巴在纽交所上市，并以250亿美元融资额创下全球史上最大规模IPO纪录。倏忽一年，阿里集团发布上市之后的第一份年报，与此同时，阿里巴巴董事局主席马云以“一指禅”的电脑输入方式亲自写就一篇致股东公开信，详细阐述了阿里未来战略、平台优势、资本市场乃至竞争对手等外界关心的问题。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">去年5月22日，京东在美国纳斯达克挂牌上市，成为中国第一个赴美上市的大型综合性电商企业。京东上市一年来，小动作不断，大动作频频，它在积极的布局着所有可能有所作为的行业领域。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">上市后，阿里和京东的竞争也日趋白热化。上市后的这一年阿里和京东都有哪些动作？</p><p style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; text-align: center; background-color: rgb(255, 255, 255);"><a href="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510106751444441886546.jpg" target="_blank" style="padding: 0px; margin: 0px; font-stretch: normal; line-height: 22px; font-family: arial, &#39;Microsoft Yahei&#39;, &#39;Hiragino Sans GB&#39;, sans-serif; color: rgb(62, 62, 62); text-decoration: none;"><img src="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510106751444441886546.jpg" title="阿里巴巴" alt="阿里巴巴" style="padding: 0px; margin: 0px 0px 0px -2em; border: none;"/></a></p><p style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; text-align: center; background-color: rgb(255, 255, 255);"><a href="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510106531444441886953.jpg" target="_blank" style="padding: 0px; margin: 0px; font-stretch: normal; line-height: 22px; font-family: arial, &#39;Microsoft Yahei&#39;, &#39;Hiragino Sans GB&#39;, sans-serif; color: rgb(62, 62, 62); text-decoration: none;"><img src="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510106531444441886953.jpg" title="阿里巴巴" alt="阿里巴巴" style="padding: 0px; margin: 0px 0px 0px -2em; border: none;"/></a></p><p style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; text-align: center; background-color: rgb(255, 255, 255);"><a href="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510100791444441886578.jpg" target="_blank" style="padding: 0px; margin: 0px; font-stretch: normal; line-height: 22px; font-family: arial, &#39;Microsoft Yahei&#39;, &#39;Hiragino Sans GB&#39;, sans-serif; color: rgb(62, 62, 62); text-decoration: none;"><img src="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510100791444441886578.jpg" title="阿里巴巴" alt="阿里巴巴" style="padding: 0px; margin: 0px 0px 0px -2em; border: none;"/></a></p><p style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; text-align: center; background-color: rgb(255, 255, 255);"><a href="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510104111444441886640.jpg" target="_blank" style="padding: 0px; margin: 0px; font-stretch: normal; line-height: 22px; font-family: arial, &#39;Microsoft Yahei&#39;, &#39;Hiragino Sans GB&#39;, sans-serif; color: rgb(62, 62, 62); text-decoration: none;"><img src="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510104111444441886640.jpg" title="马云投资" alt="马云投资" style="padding: 0px; margin: 0px 0px 0px -2em; border: none;"/></a></p><p style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; text-align: center; background-color: rgb(255, 255, 255);"><a href="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510100621444441886765.jpg" target="_blank" style="padding: 0px; margin: 0px; font-stretch: normal; line-height: 22px; font-family: arial, &#39;Microsoft Yahei&#39;, &#39;Hiragino Sans GB&#39;, sans-serif; color: rgb(62, 62, 62); text-decoration: none;"><img src="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510100621444441886765.jpg" title="马云投资" alt="马云投资" style="padding: 0px; margin: 0px 0px 0px -2em; border: none;"/></a></p><p style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; text-align: center; background-color: rgb(255, 255, 255);"><a href="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510105171444441886718.jpg" target="_blank" style="padding: 0px; margin: 0px; font-stretch: normal; line-height: 22px; font-family: arial, &#39;Microsoft Yahei&#39;, &#39;Hiragino Sans GB&#39;, sans-serif; color: rgb(62, 62, 62); text-decoration: none;"><img src="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510105171444441886718.jpg" title="阿里财报" alt="阿里财报" style="padding: 0px; margin: 0px 0px 0px -2em; border: none;"/></a></p><p style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; text-align: center; background-color: rgb(255, 255, 255);"><a href="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510102081444441886687.jpg" target="_blank" style="padding: 0px; margin: 0px; font-stretch: normal; line-height: 22px; font-family: arial, &#39;Microsoft Yahei&#39;, &#39;Hiragino Sans GB&#39;, sans-serif; color: rgb(62, 62, 62); text-decoration: none;"><img src="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510102081444441886687.jpg" title="京东" alt="京东" style="padding: 0px; margin: 0px 0px 0px -2em; border: none;"/></a></p><p style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; text-align: center; background-color: rgb(255, 255, 255);"><a href="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510107831444441886812.jpg" target="_blank" style="padding: 0px; margin: 0px; font-stretch: normal; line-height: 22px; font-family: arial, &#39;Microsoft Yahei&#39;, &#39;Hiragino Sans GB&#39;, sans-serif; color: rgb(62, 62, 62); text-decoration: none;"><img src="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510107831444441886812.jpg" title="京东投资" alt="京东投资" style="padding: 0px; margin: 0px 0px 0px -2em; border: none;"/></a></p><p style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; text-align: center; background-color: rgb(255, 255, 255);"><a href="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510106381444441886843.jpg" target="_blank" style="padding: 0px; margin: 0px; font-stretch: normal; line-height: 22px; font-family: arial, &#39;Microsoft Yahei&#39;, &#39;Hiragino Sans GB&#39;, sans-serif; color: rgb(62, 62, 62); text-decoration: none;"><img src="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510106381444441886843.jpg" title="京东投资" alt="京东投资" style="padding: 0px; margin: 0px 0px 0px -2em; border: none;"/></a></p><p style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; text-align: center; background-color: rgb(255, 255, 255);"><a href="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510105291444441886843.jpg" target="_blank" style="padding: 0px; margin: 0px; font-stretch: normal; line-height: 22px; font-family: arial, &#39;Microsoft Yahei&#39;, &#39;Hiragino Sans GB&#39;, sans-serif; color: rgb(62, 62, 62); text-decoration: none; outline: none;"><img src="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510105291444441886843.jpg" title="刘强东" alt="刘强东" style="padding: 0px; margin: 0px 0px 0px -2em; border: none;"/></a></p><p><br/></p>', 19, 0, 1444449137, 2, '一张图看懂阿里京东上市后的这一年', '一张图看懂阿里京东上市后的这一年'),
(58, '阿里乐视万达：争相瓜分体育电商大蛋糕', '<p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">去年10月20日，46号文件出台，这被体育产业圈的人形容为“破冰之旅”的开启。曾经体育赛事转播权的限制和垄断被认为是阻碍中国体育产业发展的一大瓶颈，如今这一限制已被打开。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">文件设定了到2025年“中国体育运动人口达5亿，体育产业产值5万亿”的目标，而现在中国的体育产业规模约为3136亿元，这其中的机会与增长空间相当可观。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">在文件出台之前，站在风口浪尖的互联网企业或多或少，在体育产业已经有所涉及。而文件的出台则像是注入了一剂兴奋剂。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">在这一年里，互联网企业旗下的体育公司纷纷成立，并不约而同的要做“全产业链公司”，体育界的版权购买大战也初现端倪。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">虽然都是在布一个很大的局，不过招数各异。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);"><strong style="padding: 0px; margin: 0px;">阿里体育：大家一起玩</strong></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);"><strong style="padding: 0px; margin: 0px;">定位：</strong></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">从成立时间来看，阿里体育看起来很年轻，这家公司在9月8日刚刚宣布成立。不过在去年6月，阿里巴巴投资了广州恒大足球俱乐部，以12亿元人民币获得后者50%的股权，并球队改名为“恒大淘宝队”。</p><p style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; text-align: center; background-color: rgb(255, 255, 255);"><a href="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510103121444438585359.png" target="_blank" style="padding: 0px; margin: 0px; font-stretch: normal; line-height: 22px; font-family: arial, &#39;Microsoft Yahei&#39;, &#39;Hiragino Sans GB&#39;, sans-serif; color: rgb(62, 62, 62); text-decoration: none;"><img src="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510103121444438585359.png" style="padding: 0px; margin: 0px 0px 0px -2em; border: none;"/></a></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">阿里体育由阿里巴巴集团控股，新浪与云锋基金共同出资。原SMG副总裁张大钟出任阿里体育CEO，阿里巴巴集团CEO张勇将担任阿里体育董事长。<br style="padding: 0px; margin: 0px;"/></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">对于阿里体育的定位，张大钟称是做一个服务平台，这个平台是一个创造IP的平台。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">张大钟认为阿里体育首先不是利润导向，也不是从电商导向。他觉得IP应该是要靠创作，而不是花大价钱买。他提到了NBA版权这些年的水涨船高。在他看来，阿里体育不是与其他公司竞争去买版权，而是要创造出像NBA那样的赛事。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">按照他们描述，阿里体育是将电商、媒体、营销、视频、家庭娱乐、智能设备、云计算大数据和金融等平台整合在一起，融合形成一个贯穿赛事运营、版权、媒体、商业开发、票务等环节的全新产业生态。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">而其中作为核心的内容环节，阿里希望平台用户自己创造。阿里体育可以帮助其进行赛事运营，进行推广、预售、大数据分析、资源对接等。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">阿里体育的这一定位也在得到政策上的支持。李克强总理近日主持召开国务院常务会议时也提到，要简政放权、放管结合，取消商业性和群众体育赛事审批，放宽赛事转播权限制。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">另外对于阿里体育本身来说，自己也会做一些尝试。除了投资恒大外，阿里体育未来还会投资一些运动员。另外阿里体育也显示了对电竞表示了极大的兴趣，他们认为这种带有休闲性的、自发性的项目，代表着体育的未来。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">虽然阿里体育想弱化电商对其的影响，不过电商平台本身也是阿里体育所独具的优势之一。目前天猫国际与拜仁慕尼黑、皇家马德里等球队达成旗舰店的合作。另外阿里体育成立后的第一个动作是与美国大学Pac－12联盟结成独家战略合作伙伴，在未来两年内在阿里不仅会包揽Pac-12中国区常规赛的比赛直播、票务，还将在天猫国际平台上线销售Pac-12联盟的球队周边商品。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">电商平台依然是阿里体育的一大法宝。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);"><strong style="padding: 0px; margin: 0px;">小结：</strong></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">阿里体育还是延续了阿里一贯的做平台的思路。这是阿里所擅长的，并且也有相应的匹配资源进行整合。不过短期来说，核心赛事仍然会是大众关注的焦点，阿里这种大众参与的模式首先面临的是一种新的商业模式的培养。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">或许是由于策略原因，阿里体育在版权拥有上并不多。而在中下游是阿里的一个优势所在。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">一方面体育周边产品可以在阿里的平台上进行很快的商业化运营；另一方面对消费者而言，不仅能看到恒大淘宝队，未来或许自己也可以在阿里平台上筹办一场自己命名的赛事。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);"><strong style="padding: 0px; margin: 0px;">乐视体育：体育生态与超级自行车</strong></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);"><strong style="padding: 0px; margin: 0px;">定位：</strong></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">乐视体育的定位，用他们自己话来说是做体育全产业链、体育生态型公司。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">讲生态概念一直是乐视的特色之一，虽然从母体中剥离出来，不过乐视体育的行事风格还是与乐视颇为相似。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">目前，乐视体育有四大业务板块：内容平台、赛事运营、智能硬件、增值服务。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">乐视体育最为津津乐道的是赛事版权方面的数字：乐视体育目前拥有17类运动项目，121项顶级比赛的版权，实现了平均每年4000场的赛事直播。另外乐视体育最近还拿下了香港英超三个赛季的独家转播权。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">除了意甲、英超、CBA、欧冠篮球、亚冠、中超、WTA与ATP巡回赛这样的大众赛事，他们还买下了自行车、高尔夫等相对小众的版权。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">在赛事运营方面乐视体育与国际冠军杯（ICC）签订4年合约，乐视体育负责截至2019年ICC中国区赛事的信号制作、内容转播、版权分发、票务赞助等全部工作。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">另外前不久，乐视体育还与重庆日报报业集团成立合资公司。合资公司承办的首个赛事将是于10月25日开跑的重庆国际女子马拉松。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">在硬件方面，乐视体育8月份发布了3款超级自行车。另外雷振剑透露未来还会推出智能手环等新产品。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">以上，构成了乐视体育初步的四大版图。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">大量的版权资源，是乐视体育目前最引以为傲的。不过也有业内人士指出，乐视体育购买的赛事资源以海外赛事居多，不确定的是有些相对小众的体育项目在国内是否会有市场。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">未来的计划，乐视体育方面透露会加速全球化进程，香港的英超版权可以看作是一个开始。另外，雷振剑也在公开场合表达过对于自主IP的重视，他自己也意识到了版权购买给经营增加带来的压力。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);"><br style="padding: 0px; margin: 0px;"/></p><p style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; text-align: center; background-color: rgb(255, 255, 255);"><a href="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510106091444438585328_origin.jpg" target="_blank" style="padding: 0px; margin: 0px; font-stretch: normal; line-height: 22px; font-family: arial, &#39;Microsoft Yahei&#39;, &#39;Hiragino Sans GB&#39;, sans-serif; color: rgb(62, 62, 62); text-decoration: none;"><img src="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510106091444438585328.jpg" style="padding: 0px; margin: 0px 0px 0px -2em; border: none;"/></a></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);"><strong style="padding: 0px; margin: 0px;">小结：</strong><br style="padding: 0px; margin: 0px;"/></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">买版权与硬件产品是乐视体育前期的重点。乐视体育目前还没有公布相关数据，对于版权购买所带来的回报还没有一个量化的结果；另外乐视推出的智能自行车的概念是否真的会受到骑行者的欢迎，最终还是要靠销售数据来说话。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">乐视体育的全产业链构想以及四大业务板块将自己业务线拉的非常长。与阿里体育相似的是，两家均从上游的赛事版权、赛事运营，到中游的播放平台、到下游的产业链开发，电商、彩票、旅游、游戏、智能硬件等。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">这在业务上几乎是完全的重叠，只不过目前乐视体育的发力点在于版权采购与硬件。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">另外有意思的是，阿里与万达都是乐视体育的投资方。乐视体育A轮由万达投资领投，A＋轮由阿里旗下的云锋基金领投。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">虽然乐视体育要做全产业链，不过让消费者记住最多的，还是他们的超级自行车。乐视体育甚至还为超级自行车造了一个新字。这款所谓的智能自行车是否真的能如他们所想在自行车领域掀起一股浪潮，还要看自行车玩家是不是真的会买账。</p><p><br/></p>', 19, 0, 1444449167, 3, '阿里乐视万达：争相瓜分体育电商大蛋糕', '阿里乐视万达：争相瓜分体育电商大蛋糕');
INSERT INTO `wd_cms_article` (`article_id`, `title`, `content`, `cate`, `sort`, `time`, `number`, `seo_keywords`, `seo_description`) VALUES
(59, '业绩逆市增长 宜家要在中国149个城市开店', '<p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">在当前零售百货饱受电商冲击的不利局面下，瑞典家居零售巨头宜家（IKEA）稳步上扬，2015年9月下旬公布的2015财年销售额达到319亿欧元，增长8.9%。其中，宜家在中国保持了增长最快的势头，2015财年在华销售增长超过18%。</p><p style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; text-align: center; background-color: rgb(255, 255, 255);"><a href="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510100731444444289531.jpg" target="_blank" style="padding: 0px; margin: 0px; font-stretch: normal; line-height: 22px; font-family: arial, &#39;Microsoft Yahei&#39;, &#39;Hiragino Sans GB&#39;, sans-serif; color: rgb(62, 62, 62); text-decoration: none;"><img src="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510100731444444289531.jpg" title="宜家" alt="宜家" style="padding: 0px; margin: 0px 0px 0px -2em; border: none;"/></a></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);"><span style="padding: 0px; margin: 0px; text-indent: 2em;">宜家为何能逆市取得增长？10月9日，宜家中国零售总裁朱昌来接受21世纪经济报道记者采访时表示，“除了宜家的品牌、价值链概念优势，宜家在中国经过这么多年开店历练，已经学会如何开新店，如何进入新市场，宜家运用的策略取得了一定效果。”</span></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">朱昌来透露，最近在华开的新店业绩喜人，加上现有的18家店，未来宜家在中国销售目标仍是“保持两位数增长”。此外，宜家在中国还有新的四个建筑项目，包括成都第二家店面，以及苏州、佛山、哈尔滨，这些项目正在建造。而在江苏南通，宜家也已买好土地准备再迎新店。据她透露，“中国有149个城市宜家是要去开店的，但要循序渐进。”</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);"><span style="padding: 0px; margin: 0px; text-indent: 2em;">值得注意的是，针对宜家未能挺进但对其有购买欲望，并具备购买能力的三线城市的问题，宜家强调会建造更多的提货点。此外，也可能会在这些小城市建设一些体量较小的店面，比如面积只有2000-2500平米，以满足人们体验、购物的需求。</span></p><p style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; text-align: center; background-color: rgb(255, 255, 255);"><a href="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510105981444444289546_origin.jpg" target="_blank" style="padding: 0px; margin: 0px; font-stretch: normal; line-height: 22px; font-family: arial, &#39;Microsoft Yahei&#39;, &#39;Hiragino Sans GB&#39;, sans-serif; color: rgb(62, 62, 62); text-decoration: none;"><img src="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510105981444444289546.jpg" title="宜家" alt="宜家" style="padding: 0px; margin: 0px 0px 0px -2em; border: none;"/></a></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);"><span style="padding: 0px; margin: 0px; text-indent: 2em;">对于三线城市的选址，据朱昌来透露，宜家首先会在华东找一个城市做试验，未来“很快会全球铺开”。</span></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);"><span style="padding: 0px; margin: 0px; text-indent: 2em;">数据显示，截至到2015年8月31日，宜家集团在28个国家拥有328家零售商场，另外有40个商场通过特许经营的方式运营。宜家产品系列大约包含9500种产品，每年大约会推出2000种新品。2015财年，宜家集团商场接待7.16亿人次的访客。</span></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">自宜家于1998年在上海开设第一家店以来，目前宜家在中国拥有18家商场，分布在上海（3家）、北京（2家）、沈阳、大连、天津、成都、重庆、西安、南京、无锡、杭州、宁波、武汉、广州和深圳。目前，有4家商场正在建设中，分别是成都成华店、广东佛山、哈尔滨和苏州。</p><p style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; text-align: center; background-color: rgb(255, 255, 255);"><a href="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510104051444444289562_origin.jpg" target="_blank" style="padding: 0px; margin: 0px; font-stretch: normal; line-height: 22px; font-family: arial, &#39;Microsoft Yahei&#39;, &#39;Hiragino Sans GB&#39;, sans-serif; color: rgb(62, 62, 62); text-decoration: none;"><img src="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510104051444444289562.jpg" title="宜家" alt="宜家" style="padding: 0px; margin: 0px 0px 0px -2em; border: none;"/></a></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">早在2013年11月，朱昌来接受21世纪经济报道记者专访时就表示，从2012年起，宜家在华开店速度是一年开3家。目前，宜家仍然保持了这样的开店速度。但对于发展电商而言，宜家曾表示2013就开始筹备，今天对外宣称的说法仍是“电商在紧锣密鼓筹备中”。另据2013年财年数据显示，宜家德国分公司线上销售达到9200万欧元（约合1.28亿美元），占据整体销售额2%，增速达到27%。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">朱昌来并未对上述宜家德国分公司线上销售状况置评。“宜家总部在5个国家做电商，英国是现在的试验国家，”朱昌来介绍说，“在中国，电商是非常重要的命题，而且也是发展大趋势，宜家的目标是线上线下融汇贯通，希望线上与线下保持一贯性。宜家在做电商的国家，其实只是线上购物，不是完全意义上的电商。”</p><p><br/></p>', 21, 0, 1444449220, 0, '业绩逆市增长 宜家要在中国149个城市开店', '业绩逆市增长 宜家要在中国149个城市开店'),
(60, '修正药业拟年底在香港IPO 筹资117亿港元', '<p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">【亿邦动力网讯】10月10日消息，据亿邦动力网了解，有消息称作为内地非处方药龙头企业之一的修正药业拟于今年第四季或明年初，向港交所递交上市申请。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">据悉，修正药业集团已委任瑞银及中银国际作为安排行，协助安排上市。集资额暂定约为10亿至15亿美元(约78亿至117亿港元)，而且不排除会有所增加。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">资料显示，修正药业在2013年的营业额逾400亿元(人民币。下同)，仅次于拥有王老吉等著名品牌的广药集团。</p><p style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; text-align: center; background-color: rgb(255, 255, 255);"><a href="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510104741444435999062_origin.jpg" target="_blank" style="padding: 0px; margin: 0px; font-stretch: normal; line-height: 22px; font-family: arial, &#39;Microsoft Yahei&#39;, &#39;Hiragino Sans GB&#39;, sans-serif; color: rgb(62, 62, 62); text-decoration: none;"><img src="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510104741444435999062.jpg" title="修正药业修正传统药企上市申请" alt="修正药业修正传统药企上市申请" style="padding: 0px; margin: 0px 0px 0px -2em; border: none;"/></a></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">修正药业早前曾表示，2015年的销售收入要达到1000亿元，至2030年更要达到1万亿元。除了传统的销售渠道外，集团亦有投资发展近年大热的网购市场，于去年上线修正商城，在网上出售食品、营养保健品、药品及日用品等。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">亿邦动力网获悉，今年修正药业在以药品为主业的基础上，新增了大健康产业，销售猴头菇饼干、玛咖黄精植物饮料和玛咖饼干等保健品。同时，修正旗下子公司纷纷加入微商，产品也以保健、养身及减肥类健康产品为主。</p><p style="text-align: center;"><br/></p>', 21, 0, 1444449253, 4, '修正药业拟年底在香港IPO 筹资117亿港元', '修正药业拟年底在香港IPO 筹资117亿港元'),
(61, '丽江市淘宝开馆 300余种雪山特产开售', '<p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">近日，“淘宝特色中国·丽江馆”正式开业，300余种丽江优质特产借助淘宝网上线开售，今后全国的消费者足不出户，就能淘到纯正的“丽江味道”。</p><p style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; text-align: center; background-color: rgb(255, 255, 255);"><a href="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510106331444444889218.jpg" target="_blank" style="padding: 0px; margin: 0px; font-stretch: normal; line-height: 22px; font-family: arial, &#39;Microsoft Yahei&#39;, &#39;Hiragino Sans GB&#39;, sans-serif; color: rgb(62, 62, 62); text-decoration: none;"><img src="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510106331444444889218.jpg" title="淘宝丽江馆" alt="淘宝丽江馆" style="padding: 0px; margin: 0px 0px 0px -2em; border: none;"/></a></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">该馆特产涵盖丽江市的一区四县，包括永胜县的程海螺旋藻、他留鸡、三川火腿、珐琅银器；华坪县的芒果；玉龙县的雪桃，宁蒗县的苦荞茶、古城区的药材等，产品皆是“三品一标”正品，即绿色、有机、无公害、地标产品或老字号。消费者只要打开淘宝网首页的“特色中国”板块，在城市大全中点击“丽江”，就能看到琳琅满目的300余种丽江特色产品，购买方式与普通网购相同。开馆仪式上，首批10家入馆合作企业与丽江馆进行现场签约，合作企业还拿出价值万元的产品与云南大学旅游学院团委爱心社一起进行现场拍卖，拍卖所得款项全部捐赠公益组织。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">主办方相关负责人介绍，“淘宝特色中国·丽江馆”开业后，将在“政府+运营服务商+淘宝网平台”的开放运营模式指导下，依托淘宝网平台已有交易人气，通过运营服务商丽江商盟<a href="http://www.ebrun.com/" class="ebkw" title="电子商务" style="padding: 0px; margin: 0px; font-stretch: normal; color: rgb(0, 98, 176); text-decoration: none;">电子商务</a>有限公司的推广，扩大丽江特色产品网上交易规模，将丽江更多具有本土特色的田间农产品转化为线上可销售的商品。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">该活动由丽江市人民政府支持、丽江市商务局协调、丽江市电子商务协会主办，丽江商盟电子商务有限公司、掌上丽江承办。丽江市政府还与阿里巴巴启动了“互联网+丽江”示范区建设，将合作实施“农村淘宝”电子商务综合服务体系、淘宝特色中国地方馆、淘宝大学、丽江市各级政府农村电子商务培训等项目。</p><p><br/></p>', 20, 0, 1444449470, 2, '丽江市淘宝开馆 300余种雪山特产开售', '丽江市淘宝开馆 300余种雪山特产开售'),
(62, '二手车电商上风口 优信神曲背后的BAT力量', '<p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">60秒烧掉3000万元，让优信二手车这家名不见经传的公司在第四季《中国好声音》上火了一把。但值得注意的是，这家看似土豪公司的背后，是多家互联网巨头扎堆布局二手车市场的写照，从百度到赶集、京东等知名企业，似乎都看上了这块热土。</p><p style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; text-align: center; background-color: rgb(255, 255, 255);"><a href="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510104411444440085468_origin.jpg" target="_blank" style="padding: 0px; margin: 0px; font-stretch: normal; line-height: 22px; font-family: arial, &#39;Microsoft Yahei&#39;, &#39;Hiragino Sans GB&#39;, sans-serif; color: rgb(62, 62, 62); text-decoration: none;"><img src="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510104411444440085468.jpg" title="中国好声音优信" alt="中国好声音优信" style="padding: 0px; margin: 0px 0px 0px -2em; border: none;"/></a></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);"><strong style="padding: 0px; margin: 0px;">60秒3000万砸出优信</strong></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">10月7日晚间，第四季《中国好声音》总决赛在北京鸟巢举行，在这场音乐秀的镁光背后，一众广告赞助商逐渐浮出，其中最为高调的、给人印象最深的无疑是优信二手车。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">此前8月28日的中国好声音竞标会上，优信以3000万元价格拍得好声音决赛60秒广告位，成交价几近去年三倍，被誉为中国“史上最贵广告”，尤其值得一提的是，这则广告中有11位明星代言。</p><p style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; text-align: center; background-color: rgb(255, 255, 255);"><a href="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510101321444440085453_origin.jpg" target="_blank" style="padding: 0px; margin: 0px; font-stretch: normal; line-height: 22px; font-family: arial, &#39;Microsoft Yahei&#39;, &#39;Hiragino Sans GB&#39;, sans-serif; color: rgb(62, 62, 62); text-decoration: none;"><img src="http://imgs.ebrun.com/resources/2015_10/2015_10_10/201510101321444440085453.jpg" title="中国好声音优信" alt="中国好声音优信" style="padding: 0px; margin: 0px 0px 0px -2em; border: none;"/></a></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">据了解，这家二手车电商平台正式上线才刚刚半年时间。虽然在决赛当晚该公司因“神曲”大受争议，但实际上优信二手车早已在多个互联网平台和综艺节目上投放了广告，比如《爸爸去哪儿》第三季、《奔跑吧兄弟》第二季。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">除了优信二手车，其他二手车电商平台也在各种渠道进行广告轰炸，比如主要做分类信息服务的赶集，将二手车业务整合为“瓜子”之后，也开始在公交等线下渠道大量投放广告。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">“原来二手车广告，主要都是小广告、小卡片，还有在一些夫妻店和地铁之类的地方出现，现在开始向大型综艺活动投放。”在中国汽车流通协会副秘书长罗磊看来，抛开广告效果，二手车宣传开始规模推广，也是因为整个产业从边缘开始向普通消费市场渗透。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">与此同时，平台能够进行宣传，背后也是有大量资本支持。罗磊表示，目前资本市场对二手车交易未来也比较看好，二手车电商平台也吸引了很多关注，一些二手车电商平台甚至开始渗透到传统线下渠道。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);"><strong style="padding: 0px; margin: 0px;">BAT扎堆二手车电商</strong></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">公开资料显示，优信二手车是优信旗下<a href="http://www.ebrun.com/b2c/" class="ebkw" title="B2C" style="padding: 0px; margin: 0px; font-stretch: normal; color: rgb(0, 98, 176); text-decoration: none;">B2C</a>电商交易平台，今年3月份才刚刚上线。8月，优信宣布获得百度、KKR和Coatue投资，新一轮融资规模达到1.7亿美元。在此之前，优信主打的是<a href="http://www.ebrun.com/b2b/" class="ebkw" title="B2B" style="padding: 0px; margin: 0px; font-stretch: normal; color: rgb(0, 98, 176); text-decoration: none;">B2B</a>的“优信拍”二手车交易模式。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">实际上，优信只是飞在二手车“风口”上的一只豪猪而已。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">除了优信二手车，国内创业市场还有多家二手车交易平台，除了传统渠道，还有互联网创业公司、分类信息网站介入。8月以来，多家平台宣布获得融资，其中车猫网更是以B轮12亿融资额创下行业融资纪录。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">更值得注意的是，自2014年以来，整个二手车融资出现非常火爆的情况，BAT等巨头也纷纷扎堆这一市场。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">号称首家<a href="http://www.ebrun.com/c2c/" class="ebkw" title="C2C" style="padding: 0px; margin: 0px; font-stretch: normal; color: rgb(0, 98, 176); text-decoration: none;">C2C</a>平台的人人车，成立仅一年半时间，估值即已达到5亿美元，并获得了雷军、腾讯等投资，今年8月由腾讯领投的C轮融资，规模也达到了8500万元，为去年底B轮融资的4倍之多。值得注意的是，这也是腾讯在二手车电商市场最大一次投资。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">除了百度、腾讯外，阿里也早已传出介入到二手车电商市场，其投资对象为车易拍。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">和其他垂直细分市场一样，二手车电商创业公司在海外市场也有相应的标的公司。以美国二手车交易网站Beepi为例，该公司上线一年多，估值已经达到20多亿美元。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">罗磊告诉记者，目前整个二手车电商交易市场已经发展出了多种模式，包括B2B、C2B、B2C和C2C等，代表公司优信拍、车易拍等都属于B2B模式，优信二手车、优车诚品等则属于B2C，上海开新、平安好车属于C2B，人人车以及赶集整合的“瓜子”等，则属于C2C模式，尤其是C2C更是主打消除中间环节。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">不过罗磊认为，目前整体而言，整个二手车电商交易市场发展最为成熟的依然是B2B模式，与传统的车商和渠道关系也比较密切。相比之下，不管是B2C还是C2C，只要涉及到C（个人），依然面临很大的培养成本。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">“即便是传统的线下二手车交易，对于普通消费者而言都存在担忧，何况要到网上来买？”罗磊认为，看起来烧钱的广告，依然是市场培养的一部分。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">“虽然整个汽车市场保有量和消费需求都在那儿，但基础环境构建上依然存在问题，包括诚信原则、交易规则体系、二手车评估体系等，都还是缺失状态，整个市场盘子要短期内迅速做大很难。”汽车观察人士张志勇表示，很多平台的模式还是在亏损烧钱，而不是真正关注交易本身。</p><p><br/></p>', 20, 0, 1444449567, 5, '二手车电商上风口 优信神曲背后的BAT力量', '二手车电商上风口 优信神曲背后的BAT力量'),
(63, '美团大众点评“合体”后 盈利困局仍待解', '<p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">美团和点评的“合体”并未解决合并之前就已经存在的盈利模式问题，有消费场景而无支付工具，在服务电商的大生态中，想象空间仍然有限。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">国庆假期后第一天，在O2O领域鏖战已久的一对“冤家”美团与<a href="http://www.ebrun.com/label/co/dianping.html" class="ebkw" title="大众点评" style="padding: 0px; margin: 0px; font-stretch: normal; color: rgb(0, 98, 176); text-decoration: none;">大众点评</a>宣布达成战略合作，双方已共同成立一家新公司。</p><p style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; text-align: center; background-color: rgb(255, 255, 255);"><a href="http://imgs.ebrun.com/resources/2015_10/2015_10_09/201510094761444355129609.png" target="_blank" style="padding: 0px; margin: 0px; font-stretch: normal; line-height: 22px; font-family: arial, &#39;Microsoft Yahei&#39;, &#39;Hiragino Sans GB&#39;, sans-serif; color: rgb(62, 62, 62); text-decoration: none;"><img src="http://imgs.ebrun.com/resources/2015_10/2015_10_09/201510094761444355129609.png" title="美团大众点评合并" alt="美团大众点评合并" style="padding: 0px; margin: 0px 0px 0px -2em; border: none;"/></a></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">美团和点评的合并很容易让人<a href="http://www.ebrun.com/label/co/lenovo.html" class="ebkw" title="联想" style="padding: 0px; margin: 0px; font-stretch: normal; color: rgb(0, 98, 176); text-decoration: none;">联想</a>起58和赶集以及滴滴和快的。在O2O大战全面爆发以及出行、餐饮、外卖等高频消费场景下出现多个独角兽公司的时候，想抓住新的机会，避免进一步的竞争消耗、集中力量在几个场景下做深做透成为O2O公司一致的选择。在这些层出不穷的巨头合并案背后，显现出的也是从商品电商向服务电商转变的商业逻辑轨迹。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">从美团和大众合并的行业背景来分析，备受诟病的团购模式事实上已经无法继续拉动餐饮O2O的大盘。传统团购的低价只能吸引价格敏感度高而消费潜力有限的用户，限制了基数的扩大和频次的提升。所以，不管是大众点评的张涛高调宣布闪惠业务，还是美团的王兴悄然布局扫码支付，无一不是用行动承认，相比于团购模式，线下支付这一新形态更符合基本的商业逻辑。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">在传统团购中，消费者在线上买券、支付，线下要验证、付零，体验被割裂；而团购平台的销售人员也不讨好，其需要承担从商户开拓、团单谈判、方案上线、运营维护等多重任务。在到店支付模式下，销售人员可以聚焦于商户开拓，依托商户端，实现商户的自运营。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">可是，当竞争从有限规模的团购红海转向潜力巨大的服务电商蓝海的时候，当线下扫码支付实质上不形成技术门槛的时候，当商家的折扣让利对所有平台一视同仁毫无差异的时候，美团和点评的合并会为市场和投资人带来根本的改变吗？</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">从美团与大众点评既往的模式来看，美团的用户形成的是“找便宜”的习惯，大众点评的用户形成的是“查评价”的习惯，而这都不是服务电商的“消费决策和支付”习惯。没有多入口和强品牌的支撑，尽管美团和点评的合体能够减少互相之间大战的内耗，但是，他们依然未能摆脱重塑用户消费习惯的困境。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">而且，移动支付是O2O服务电商打通线上线下、形成消费闭环的核心能力。如果说在纯线上模式中，支付只是最后的<a href="http://www.ebrun.com/label/co/wufazhuce.html" class="ebkw" title="一个" style="padding: 0px; margin: 0px; font-stretch: normal; color: rgb(0, 98, 176); text-decoration: none;">一个</a>环节，那么在线下模式中，移动支付几乎是店内消费流程中唯一的“互联网化”环节。拥有自己掌控的支付通道，对用户的消费体验将更具保证。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">移动支付的战略价值在于沉淀数据，形成对用户经济能力、消费偏好、信用水平的精准判断，为金融产品的定制和精准营销提供关键输入。在支付积累的数据之上构建的互联网金融业务无疑具有巨大的盈利想象空间。如今阿里坐拥<a href="http://www.ebrun.com/label/co/alipay.html" class="ebkw" title="支付宝" style="padding: 0px; margin: 0px; font-stretch: normal; color: rgb(0, 98, 176); text-decoration: none;">支付宝</a>、<a href="http://www.ebrun.com/label/co/tencent.html" class="ebkw" title="腾讯" style="padding: 0px; margin: 0px; font-stretch: normal; color: rgb(0, 98, 176); text-decoration: none;">腾讯</a>发展<a href="http://www.ebrun.com/label/co/weixin.html" class="ebkw" title="微信" style="padding: 0px; margin: 0px; font-stretch: normal; color: rgb(0, 98, 176); text-decoration: none;">微信</a>支付、<a href="http://www.ebrun.com/label/co/baidu.html" class="ebkw" title="百度" style="padding: 0px; margin: 0px; font-stretch: normal; color: rgb(0, 98, 176); text-decoration: none;">百度</a>力推<a href="http://www.ebrun.com/label/co/baifubao.html" class="ebkw" title="百度钱包" style="padding: 0px; margin: 0px; font-stretch: normal; color: rgb(0, 98, 176); text-decoration: none;">百度钱包</a>，均已在支付环节上做好卡位布局。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">但是，美团和点评的“合体”并没有解决合并之前就已经存在的盈利模式问题，有消费场景而无支付工具，在服务电商的大生态中，最多的想象空间也仅限于渠道性质的盈利模式（如佣金），却难以实现对用户体验和交易数据的完全把控，仍然无法像BAT一样实现向互联网金融生态的延展。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">因此，在大量O2O垂直业务被抛弃、资本清楚地看到依靠高额补贴的业务发展并不可持续的情况下，作为其中体量巨大的美团与大众点评，抱团取暖几乎已经是不二之选。但是，抱团之后，在取代团购模式的服务电商大潮里，这家“新公司”还需要在如何实现对用户的拉动、对商家的驱动、对支付的控制等根本问题上给资本和市场以清晰且有力的答案。</p><p><br/></p>', 23, 0, 1444449625, 4, '美团大众点评“合体”后 盈利困局仍待解', '美团大众点评“合体”后 盈利困局仍待解');
INSERT INTO `wd_cms_article` (`article_id`, `title`, `content`, `cate`, `sort`, `time`, `number`, `seo_keywords`, `seo_description`) VALUES
(64, '美团点评婚后事:口碑或开启“咬人”模式', '<p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">【亿邦动力网讯】美团和<a href="http://www.ebrun.com/label/co/dianping.html" class="ebkw" title="大众点评" style="padding: 0px; margin: 0px; font-stretch: normal; color: rgb(0, 98, 176); text-decoration: none;">大众点评</a>在一起了，这场牵扯BAT三大佬的并购，彻底点燃了O2O们的脑洞。但你或许猜不到，这场联姻最直接的受益者并非“美大”（美团+大众点评，二者合并后还未确定新公司名称，暂简称“美大”），而是阿里口碑。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);"><strong style="padding: 0px; margin: 0px;">真正的时间窗留给口碑？</strong></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">一位零售资深人士、O2O深喉向亿邦动力网指出，“美大”的合并看似对O2O的战局加了一把柴，实际上为竞品提供了<a href="http://www.ebrun.com/label/co/wufazhuce.html" class="ebkw" title="一个" style="padding: 0px; margin: 0px; font-stretch: normal; color: rgb(0, 98, 176); text-decoration: none;">一个</a>巨大的时间窗口。</p><p style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; text-align: center; background-color: rgb(255, 255, 255);"><a href="http://imgs.ebrun.com/resources/2015_10/2015_10_09/201510095871444350474843_origin.jpg" target="_blank" style="padding: 0px; margin: 0px; font-stretch: normal; line-height: 22px; font-family: arial, &#39;Microsoft Yahei&#39;, &#39;Hiragino Sans GB&#39;, sans-serif; color: rgb(62, 62, 62); text-decoration: none;"><img src="http://imgs.ebrun.com/resources/2015_10/2015_10_09/201510095871444350474843.jpg" title="美团大众点评合并" alt="美团大众点评合并" style="padding: 0px; margin: 0px 0px 0px -2em; border: none;"/></a></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">根据此前<a href="http://www.ebrun.com/label/co/58.html" class="ebkw" title="58同城" style="padding: 0px; margin: 0px; font-stretch: normal; color: rgb(0, 98, 176); text-decoration: none;">58同城</a>和<a href="http://www.ebrun.com/label/co/ganji.html" class="ebkw" title="赶集网" style="padding: 0px; margin: 0px; font-stretch: normal; color: rgb(0, 98, 176); text-decoration: none;">赶集网</a>、<a href="http://www.ebrun.com/label/co/youku.html" class="ebkw" title="优酷" style="padding: 0px; margin: 0px; font-stretch: normal; color: rgb(0, 98, 176); text-decoration: none;">优酷</a><a href="http://www.ebrun.com/label/co/tudou.html" class="ebkw" title="土豆" style="padding: 0px; margin: 0px; font-stretch: normal; color: rgb(0, 98, 176); text-decoration: none;">土豆</a>、滴滴和快的的合并，两班人马的整合至少需要半年到一年时间，口碑和糯米有可能借此迎头赶上。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">“‘美大’整合势必带来的中层和基层骨干流失，省了口碑和糯米挖角的费用和时间。”业内人士预判，美团和大众点评的合并过程中，王兴的初心很关键，稍有私心，就会演变为美团对点评团队的“屠杀”。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">但最大的机会不止于此。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">据“美大”各自官方邮件称，合并后将经营原有业务，这意味着新“美大”将继续在餐饮、影票、外卖等高频的O2O业务线上越走越远，却忽视了由始至终没有任何一家电商公司乃至互联网巨头涉足过的“实物类商品O2O体系”的建设。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">这显然给阿里O2O留下了一条活路，甚至有可能成为扭转O2O战局的契机。毕竟实物类商品交易是<a href="http://www.ebrun.com/label/co/alibaba.html" class="ebkw" title="阿里巴巴" style="padding: 0px; margin: 0px; font-stretch: normal; color: rgb(0, 98, 176); text-decoration: none;">阿里巴巴</a>（<a href="http://www.ebrun.com/label/co/tmall.html" class="ebkw" title="天猫" style="padding: 0px; margin: 0px; font-stretch: normal; color: rgb(0, 98, 176); text-decoration: none;">天猫</a>、<a href="http://www.ebrun.com/label/co/taobao.html" class="ebkw" title="淘宝" style="padding: 0px; margin: 0px; font-stretch: normal; color: rgb(0, 98, 176); text-decoration: none;">淘宝</a>）的长项。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">“的确，餐饮最为高频和刚需的，但餐饮O2O是一个零和市场，互相竞争的结果最后只是此消彼长。”前述深喉分析，口碑网现在做餐饮可能只为其表，战略纵深上要深插实体经济。“特别是衣食住行的‘衣’（住和行同样被O2O教育得很成熟），毕竟服装才是阿里巴巴零售体系里最核心的类目。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">上述人士认为，如果O2O不去做服装，等于放弃了一个万亿级的市场。必须指出的是，服装这个领域是美团和大众点评短期内还无法直接涉猎的。特别是国际一二线品牌和国内一线品牌的O2O，仍然是真空。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">也就是说，美团和大众点评从争斗到合并，一直在原有的地盘里做算术题，却放弃了更大的机会和空间。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">“<a href="http://www.ebrun.com/label/co/xiaojukeji.html" class="ebkw" title="滴滴打车" style="padding: 0px; margin: 0px; font-stretch: normal; color: rgb(0, 98, 176); text-decoration: none;">滴滴打车</a>和<a href="http://www.ebrun.com/label/co/kuaidadi.html" class="ebkw" title="快的打车" style="padding: 0px; margin: 0px; font-stretch: normal; color: rgb(0, 98, 176); text-decoration: none;">快的打车</a>当初合并的一个重要理由，是为了可以横向扩张，做竞争之外的更多的出行增量市场。因此，透过‘美大’联姻，看到的也只是眼下1+1=2的事情，对未来缺乏想象力。”一位互联网投资界人士直言。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);"><strong style="padding: 0px; margin: 0px;">留给口碑的肉到底有多肥？</strong></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">从2015年各项数据看，美团上半年交易额470亿人民币，在团购的市场份额51.9%，大众点评以25.9%的占比紧随其后（美团9月曝出估值为150亿美金，大众点评为100亿美金），但这显然与实体零售贡献的数据相去甚远。</p><p style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; text-align: center; background-color: rgb(255, 255, 255);"><a href="http://imgs.ebrun.com/resources/2015_10/2015_10_09/201510093361444351723234.jpg" target="_blank" style="padding: 0px; margin: 0px; font-stretch: normal; line-height: 22px; font-family: arial, &#39;Microsoft Yahei&#39;, &#39;Hiragino Sans GB&#39;, sans-serif; color: rgb(62, 62, 62); text-decoration: none;"><img src="http://imgs.ebrun.com/resources/2015_10/2015_10_09/201510093361444351723234.jpg" title="美大、百度糯米、口碑业务对比" alt="美大、百度糯米、口碑业务对比" style="padding: 0px; margin: 0px 0px 0px -2em; border: none;"/></a></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);"><span style="padding: 0px; margin: 0px; text-indent: 2em;">国家统计局数据显示，今年前7个月，实物商品网上零售额16141亿元，非实物商品网上零售额3222亿元。前者接近后者的五倍，而且实物类网购占社会消费品零售总额的比重仅为9.7%，这也意味着有近十万亿级别大市场是未被互联网化的，对O2O嗷嗷待哺。</span></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">据业内人士透露，大众点评原本有机会抄到阿里后路，引入与实体零售的O2O合作，但这个契机并没有被充分延续下去。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">尽管如此，目前依稀能够在大众点评App购物频道看到搭建实体商品评价体系的痕迹：包括线下实体商城的POI信息，以及用户围绕每个品牌留下的一些评论。只是大众点评并没有为这些实体商业开放更多的流量合作。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">“与线下实体商业开放O2O合作，效果将是非常惊人的。”曾经和点评有过类似尝试的一位零售商告诉亿邦动力网，和点评、美团合作的最大好处是，佣金成本比天猫5%要低很多，流量转化率也高。在电商低毛利的环境下，能赚钱是当务之急，“那些尝过甜头的商家会汇集成一股势能。”</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">可惜的是，浅尝辄止之后，“美大”的合体可能终结线下商家低营销成本的美梦。但这些传统零售商也不愿轻易转身去投靠天猫。在商家看来，除去高门槛费，天猫无法为线下提供互联网服务能力，相反只会不断劝说传统零售商把更多、更全、更新的商品放到线上交易，这让更多意欲进军电商的企业望而却步。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">因此，新口碑和喵街的择时出现，对实体商业来说显得更“安全无害”。“毕竟是鼓励更多客人到店，在线下交付，这正是用美团和点评的思路来做零售类的O2O。”</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">为此，蚂蚁金服采取一系列组合拳，来势汹汹，誓把O2O战场扩大。此前，<a href="http://www.ebrun.com/label/co/ddtaobao.html" class="ebkw" title="淘点点" style="padding: 0px; margin: 0px; font-stretch: normal; color: rgb(0, 98, 176); text-decoration: none;">淘点点</a>并入<a href="http://www.ebrun.com/label/co/alipay.html" class="ebkw" title="支付宝" style="padding: 0px; margin: 0px; font-stretch: normal; color: rgb(0, 98, 176); text-decoration: none;">支付宝</a>已是一个明显的信号，新口碑的孕育就是直接要判美团死刑的最大杀器。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">支付宝公布的最新数据显示，口碑平台的商户数量已经超过10万家，上线50多天的口碑外卖日均订单破百万。仅后者这一项数据，几乎是美团外卖过去两年的积累结果。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">“虽然外界一直认为美团在团购方面一家独大，且更加强势，但从外部环境的演变来看，阿里+口碑、<a href="http://www.ebrun.com/label/co/baidu.html" class="ebkw" title="百度" style="padding: 0px; margin: 0px; font-stretch: normal; color: rgb(0, 98, 176); text-decoration: none;">百度</a>+糯米让美团和大众点评变成了O2O乱斗升级后的两只‘困兽’。抱团取暖既体现了资本意志外，也从侧面印证了两家公司决意要和互联网巨头做殊死搏斗的野心。”</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);"><strong style="padding: 0px; margin: 0px;">口碑“咬人”才是O2O大战真的开始？</strong></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">线下仍有大量产业有拥抱互联网的渴望。这给了美团点评、口碑、糯米公平决斗的机会。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">“O2O的本质是企业和产业的数据化经营，各个企业和产业都将陆续进入数字化和数据化的通道里，线上其实是5-10%，线下90%-95%。”业内人士分析，无论是支付宝瞄准的零售商还是新“美大”碗里的服务类商家，朝着实体经济靠拢，并成为其战略伙伴的路线是注定的，殊途同归的结果是在O2O上必有一战。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">但新口碑资历最浅、隐藏最深（包装在支付宝App之中），即使新“美大”对实体交易的O2O市场坐视不理，阿里就真的能把这事办成吗？</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">对此业界看客判断也不一。一位O2O平台高管指出，支付宝和口碑的天然优势也是天然短板，即支付属性过于明显，支持商户开展营销能力不足。且支付宝现阶段缺少线下商户的信息和数据量，仅靠有限的大商户（类似肯德基、麦当劳等）和SKU无法支撑起O2O的全貌。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">另一方面，阿里巴巴过去在零售业扮演的“天敌”角色，也决定了口碑在中后期发展时能否摆正自己的位置，以及如何顺利地和传统商户有更深入的合作。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">“支付宝是工具，是阿里巴巴的“底裤”，但要成长为生态体系，还有很长一段路。虽然理论上，支付宝可以做很多底层包抄的事情，但如若插手太多，就会四面树敌，衍生很多竞争关系。因此，阿里巴巴要做O2O，一定要另立门户，自我颠覆才能有效化解和生态体系下其他公司之间的正面交锋。”某百货商场的信息管理负责人直言，阿里的另一个O2O利器“喵街”就是走在钢丝上，随时有可能被零售商舍弃。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">“口碑可能会潜伏一段时间，短期内不足以对美团和点评造成冲击和威胁。但坐拥支付宝这个超级数据源和支付大牛：3亿的实名账户、数亿的装机量、每天6000万的点开率给口碑做后盾，口碑就像一个天然圣斗士，成为阿里巴巴O2O的前台。”前述资深O2O人士比喻道。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">在该人士看来，口碑发力才意味着O2O三大阵营角力的重新开始。“百度烧钱斗狠可以，能否从单纯的流量玩法转向实体商业靠拢，取决于其思维是否可以及时调整，以及对传统商业的理解成都。但留给百度O2O的时间可能只有2016年了。”</p><p><br/></p>', 23, 0, 1444449660, 6, '美团点评婚后事:口碑或开启“咬人”模式', '美团点评婚后事:口碑或开启“咬人”模式'),
(65, '苏宁国际化O2O从日本下刀：1个月开8家店', '<p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">【亿邦动力网讯】9月29日消息，苏宁云商的控股子公司LAOX（乐购仕）在8月上线了天猫国际海外旗舰店后，本月又在日本连开6家新实体店，并扩展、改装2家店。至此，LAOX共有线下店30家，开始全面落实苏宁的国际化战略。</p><p style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; text-align: center; background-color: rgb(255, 255, 255);"><a href="http://imgs.ebrun.com/resources/2015_09/2015_09_29/201509299811443509049875.jpg" target="_blank" style="padding: 0px; margin: 0px; font-stretch: normal; line-height: 22px; font-family: arial, &#39;Microsoft Yahei&#39;, &#39;Hiragino Sans GB&#39;, sans-serif; color: rgb(62, 62, 62); text-decoration: none;"><img src="http://imgs.ebrun.com/resources/2015_09/2015_09_29/201509299811443509049875.jpg" title="苏宁乐购仕" alt="苏宁乐购仕" style="padding: 0px; margin: 0px 0px 0px -2em; border: none;"/></a></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">本月，LAOX新开的6家门店分别是大丸神户店（9月1日）、 心斋桥筋店（9月5日）、日光东照宫店(9月5日)、大丸京都店（9月12日）、银座EXITMELSA店（9月18日）、北海道旭川站前店（9月19日）；而其拓展重装的两家门店为大阪的大丸心斋桥店和大丸OPA店。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">“LAOX是我们在日本的O2O战略，中国消费者可以在苏宁的线上、线下，购买到日本LAOX的商品。”苏宁方面称。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">亿邦动力网了解到，6年前的LAOX只有6家免税店，2009年，在苏宁成为LAOX控股股东后，LOAX加快了发展速度。6月6日LOAX在新宿已开出第24家免税零售店，在本月热潮后，10月份LOAX还将再开两店。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">今年6月份，苏宁云商董事长张近东在东京大区视察时，表示将看中互联网零售时代线下门店的新优势，计划未来三年内，向LAOX投资400亿日元（约合人民币21.3亿元），并在日本境内开出50家实体店。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">9月16日，张近东透露：“LAOX作为苏宁最早的海外布局之一，今年上半年同比增涨123%，成为日本最大的连锁免税店，其是苏宁国际化O2O模式的创新实践，不仅助推苏宁跨境电商的发展，更彰显了苏宁O2O模式的落地显效。”</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">可见，苏宁东京大区和LAOX株式会社正在落实张近东对跨境电商的部署，以LAOX为支点，进行海外购O2O模式的探索，推进苏宁O2O模式的国际化布局。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">据悉，苏宁易购LAOX海外旗舰店在2014年7月份上线，首批800多款商品以小家电、生活电器、手表日用品等商品为主；天猫国际LAOX海外旗舰店在今年8月上线，重点引进日本热门家电、厨卫、化妆品等多个品类。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">根据LAOX公布的2015年上半年财务数据显示，LAOX净利润是去年同期的43倍，达46亿日元(约合人民币2.53亿元)，和6年前的经营情况相比实现V型反转。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">除发展日本市场外，苏宁为将更多台湾品牌和产品引入大陆，正考虑建设台湾馆。截至目前，苏宁海外购覆盖中国香港、日本、美国、韩国、德国、澳大利亚、荷兰等多个国家和地区，已开设香港馆、日本馆、美国馆、韩国馆和欧洲馆等海外购频道。</p><p><br/></p>', 24, 0, 1444449698, 0, '苏宁国际化O2O从日本下刀：1个月开8家店', '苏宁国际化O2O从日本下刀：1个月开8家店'),
(66, '东单菜市场重开业：推悠惠生活O2O平台', '<p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);"><span style="padding: 0px; margin: 0px; text-indent: 2em;">9月26日消息，今日，北</span><span style="padding: 0px; margin: 0px; text-indent: 2em;">京东</span><span style="padding: 0px; margin: 0px; text-indent: 2em;">单菜市场蛰伏18年后重新开业。作为北京首家“支付宝智慧菜场”，东单菜市场推出“悠惠生活”O2O便民服务平台，联手支付宝打造新型商业形态。</span></p><p style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; text-align: center; background-color: rgb(255, 255, 255);"><a href="http://imgs.ebrun.com/resources/2015_09/2015_09_26/201509263801443249455218.jpg" target="_blank" style="padding: 0px; margin: 0px; font-stretch: normal; line-height: 22px; font-family: arial, &#39;Microsoft Yahei&#39;, &#39;Hiragino Sans GB&#39;, sans-serif; color: rgb(62, 62, 62); text-decoration: none;"><img title="东单菜市场悠惠生活" alt="东单菜市场悠惠生活" src="http://imgs.ebrun.com/resources/2015_09/2015_09_26/201509263801443249455218.jpg" style="padding: 0px; margin: 0px 0px 0px -2em; border: none;"/></a><br style="padding: 0px; margin: 0px;"/></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">据东单菜市场负责人介绍，东单菜市场的历史，最早可追溯到1902年清朝年间，“东单菜市场”牌匾是在1958年由现代文学家郭沫若题字，1997年因为城市改建等原因，东单菜市场停止营业。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">在“消失”18年之后，东单菜市场今天以互联网升级回归。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">新的东单菜市场落户和平里西街69号，从地铁五号线和平里北街站口出来，便可看到这栋灰色大楼，上下共7层，建筑面积超9700平方米。其中，地下三层为停车场，地下一层为生鲜超市，主要销售果蔬、肉类和水产等；地面一层主营烟酒副食和生活用品；二层为老字号、名特优会员体验区；三层和四层为餐饮区。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">至此，东单菜市场悠惠生活馆将从传统的菜市场模式变身为商业便民服务综合体，经营品种达1.5万余种。另外，菜场方圆两公里内有42个社区，预计能够服务30万户居民。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">新浪科技体验到，东单菜市场悠惠生活馆全场覆盖WIFI，设置统一收银并全面接入支付宝，北京市民到东单菜市场购物时只需带上手机，在结账时掏出手机用支付宝扫码支付即可。</p><p style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; text-align: center; background-color: rgb(255, 255, 255);"><a href="http://imgs.ebrun.com/resources/2015_09/2015_09_26/201509269621443249455203.jpg" target="_blank" style="padding: 0px; margin: 0px; font-stretch: normal; line-height: 22px; font-family: arial, &#39;Microsoft Yahei&#39;, &#39;Hiragino Sans GB&#39;, sans-serif; color: rgb(62, 62, 62); text-decoration: none;"><img title="东单菜市场悠惠生活" alt="东单菜市场悠惠生活" src="http://imgs.ebrun.com/resources/2015_09/2015_09_26/201509269621443249455203.jpg" style="padding: 0px; margin: 0px 0px 0px -2em; border: none;"/></a></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">在9月26日至30日的五天内，在东单菜市场使用支付宝付款，消费者还能够享受5折优惠、30元封顶的开业促销折扣。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">此外，东单菜市场悠惠生活馆还将进驻支付宝城市服务页面以及支付宝服务窗，试水“手机下单、社区提货”的O2O服务模式。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">北京市民可以进入支付宝城市服务页面或者添加“悠惠生活”服务窗，找到线上的“东单菜市场”，用手机挑选商品然后下单，东单菜市场会把商品送到用户所在社区的自提点。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">目前，“悠惠生活”O2O便民服务平台已经在北京设立了41个社区自提点，今年年内将增加到100个，明年计划覆盖500个社区。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">据蚂蚁金服公共服务事业部总经理邹亮透露，目前，全国有两家菜市场已经接入支付宝，一个是在温州智慧菜场，一个是今天开业的北京东单智慧菜场。菜市场将成为支付宝线下服务场景中重要的版图。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">邹亮还介绍，与所有入驻支付宝平台的商户一样，菜市场可以借助支付宝发放会员卡，建立自己的会员管理体系，并且增强与用户的互动，了解用户的消费偏好，精准地触达用户。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">据了解，随着移动支付和O2O服务的发展，线下商家陆续接入支付宝。全国范围内已经有超过20万家线下店铺接入支付宝付款。包含超市、便利店、餐厅、咖啡厅以及菜市场。</p><p><br/></p>', 24, 0, 1444449721, 2, '东单菜市场重开业：推悠惠生活O2O平台', '东单菜市场重开业：推悠惠生活O2O平台');
INSERT INTO `wd_cms_article` (`article_id`, `title`, `content`, `cate`, `sort`, `time`, `number`, `seo_keywords`, `seo_description`) VALUES
(67, 'AppBase解读社区O2O创业者的商业基石', '<p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">“哪里有懒人，哪里就有商机。”这被视为社区O2O创业者的商业出发点和基石。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">消费由人产生，商业区和社区是聚拢人的重要场景。近几年，团购网站的兴起使得互联网渗透到了商业区消费的大多数领域，诞生了美团、<a href="http://www.ebrun.com/label/co/dianping.html" class="ebkw" title="大众点评" style="padding: 0px; margin: 0px; font-stretch: normal; color: rgb(0, 98, 176); text-decoration: none;">大众点评</a>等明星公司。而在社区这一场景里，也有越来越多的创业团队陆续涌入，借着O2O(Online To Offline，线上到线下)的东风，掀起了一场名为“社区O2O”的创业大潮。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">根据AppBase给出的数据显示目前社区O2O行业中以<a href="http://www.ebrun.com/label/co/yesmywine.html" class="ebkw" title="也买酒" style="padding: 0px; margin: 0px; font-stretch: normal; color: rgb(0, 98, 176); text-decoration: none;">也买酒</a>、小区无忧以及口袋乐居的综合实力较为领先，这些创业者围绕社区，从超市、外卖、物业、家政服务等垂直领域切入，甚至连开锁、维修、保洁这样的小生意也成为他们跑马圈地、寻求整合的目标。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">电商分析师李成东认为，决定创业团队成败的将是其服务能力。社区O2O的商品就是服务，服务由人提供，被人感知，因此一定不能忽视“人”这个关键因素。这也启示创业者，每<a href="http://www.ebrun.com/label/co/wufazhuce.html" class="ebkw" title="一个" style="padding: 0px; margin: 0px; font-stretch: normal; color: rgb(0, 98, 176); text-decoration: none;">一个</a>冷冰冰的业务数据背后都有一张活生生的脸，每一次服务质量的好坏将有可能引发连锁反应。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">未来，随着跨品类、跨区域整合的进度加快，社区O2O领域内的“千团大战”一旦发生，同质化严重、竞争力不强的团队会被清洗出去。</p><p style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; text-align: center; background-color: rgb(255, 255, 255);"><img src="http://imgs.ebrun.com/resources/2015_09/2015_09_30/201509306111443617007531.jpg" style="padding: 0px; margin: 0px 0px 0px -2em; border: none;"/></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">AppBase手机应用行业数据报告：O2O社区生活Top50排行榜(2015.09.10)</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);"># 应用名称 上传/开发 公司名称</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">1也买酒红酒 @@ 上海眸世贸易有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">2小区无忧 @@ 指弋(上海)网络技术有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">3口袋乐居 @@ 北京怡生乐居信息服务有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">4叮咚小区 @@ 上海丫丫信息科技有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">5易果生鲜 @@ 上海易果<a href="http://www.ebrun.com/" class="ebkw" title="电子商务" style="padding: 0px; margin: 0px; font-stretch: normal; color: rgb(0, 98, 176); text-decoration: none;">电子商务</a>有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">6利安社区 @@ 陕西利安电子商务有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">7小区管家 @@ 深圳市齐家互联网科技有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">8 58到家 @@ 北京五八信息技术有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">9实惠 @@ 北京微客联盟信息科技有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">10小麦公社 @@ 迈思可文化传媒(北京)有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">11懒人购物 @@ 苏州原原信息技术有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">12一地一味 @@ 北京一地一味网络技术有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">13校园购 @@ 福建省易茶网络科技有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">14葡萄生活 @@ 深圳市葡萄信息技术有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">15 59store@@ 上海欢校信息科技有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">16俺来也 @@ 上海笑得商贸有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">17食行生鲜 @@ 江苏随<a href="http://www.ebrun.com/label/co/yixin.html" class="ebkw" title="易信" style="padding: 0px; margin: 0px; font-stretch: normal; color: rgb(0, 98, 176); text-decoration: none;">易信</a>息科技有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">18拍到家 @@ 厦门宝软科技有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">19 365小区宝 @@ 江苏三六五网络股份有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">20 58到家速运 @@ 五八同城信息技术有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">21 8天在线 @@ 南京八天在线网络科技有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">22小区通 @@ 广州小众信息科技有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">23易城市 @@ 温州易米科技有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">24畅享生活 @@ 北京悦海讯通信息技术发展有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">25<a href="http://www.ebrun.com/label/co/benlai.html" class="ebkw" title="本来生活" style="padding: 0px; margin: 0px; font-stretch: normal; color: rgb(0, 98, 176); text-decoration: none;">本来生活</a>&nbsp;@@ 北京本来工坊科技有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">26大妈买菜 @@ 上海我约信息科技有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">27番禺小区通 @@ 广州粤畅电子商务有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">28 1号社区 @@ (null)</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">29幸福绿城 @@ 杭州绿漫科技有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">30配配 @@ 北京配配信息科技有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">31康品汇生鲜 @@ 上海磐康网络科技有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">32广东生鲜超市@@ 北京梦搜移动通信技术有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">33隔壁老王 @@ (null)</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">34宅米 @@ 上海千叶网络科技有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">35本地生活 @@ 上海悠活网络科技有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">36鲜花预定 @@ 首季风信息科技有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">37 59store@@ 上海欢校信息科技有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">38广西生鲜 @@ 广西聚商信息科技有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">39生鲜肉 @@ 苏州正嘉广告传媒有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">40食行生鲜 @@ (null)</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">41鲜花到家 @@ (null)</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">42食亿家生鲜 @@ 江苏食亿家农产品发展有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">43 58到家 @@ 深圳市华伦康盛科技有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">44小区管家 @@ 成都艾卓科技有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">45生鲜肉类 @@ 南昌掌沃信息科技有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">46幸福绿城 @@ 杭州绿漫科技有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">47 Helpling@@ (null)</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">48适福生鲜宅配@@ 中企动力科技股份有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">49青年菜君 @@ 才俊青年(北京)科技有限公司</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">50惠美安生活网@@ (null)</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">(备注：暂列出AppBase实力象限图该行业的Top50应用行业数据报告，如需更多请咨询合作。)</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">AppBase实力象限 (Testin AppBase Synergy Quadrant)</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">AppBase实力象限 (Testin AppBase Synergy Quadrant) 根据移动App市场运营、产品开发这两个重要属性的14项维度进行分类分析，提供了化繁为简的App实力市场、运营、产品、研发的提升决策方法 (App Synergy Factors Decision Tools)，以便精确发现App开发者最为困惑的发展策略问题中所存在的问题，以客观的决策依据评估一个App相对其垂直领域内的同类型App的综合实力、以至相对于任何一个App的竞争态势，制定产品开发、市场运营均衡的发展策略，用来判断投入产出效果的总体影响、投资回报等静态比较和变化趋势，最终建立长期、持续的实力，同时向行业人士和投资人提供了用来评判App的综合协同发展潜力的依据。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">Testin AppBase拥有全球最大的App市场、运营、产品、研发综合基准数据库，Testin的客户、合作伙伴和受邀行业专家和投资人，可以通过匿名方式获得由AppBase数据库所产生的特定对象的App实力报告 (Testin AppBase Synergy Report)。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">- 开发者(Developer)，掌握实力竞争格局(Competition Status)和发展态势(Development Trend)</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">- 行业专家(Expert&amp;Media)，了解全面情况(Whole Picture)</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">- 投资人VC，可以客观、透明的获悉App的数据(Neutral&amp;visible information)，早期发现优秀应用(Detect genius App)</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">App开发者，特别是在资本的支援下，往往在线上推广、广告，地推、活动，甚至刷榜等不良手段上不惜工本，但获取的用户必须通过产品的体验才能有效地转化、留存。一旦产品出现问题或负面评价，不是积极地改善产品、提升体验，而是想方设法删帖、删差评，按下葫芦起了瓢，如果产品开发重视不足，即使花再多的钱、雇再多的水军，也不可能完全掌控用户，只要你的App不是市场唯一的垄断服务或资源，就一定有其他的类似功能、服务的App出现，用户就毫不犹豫地会涌去。</p><p style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; text-align: center; background-color: rgb(255, 255, 255);"><img src="http://imgs.ebrun.com/resources/2015_09/2015_09_30/201509303861443617007531.jpg" style="padding: 0px; margin: 0px 0px 0px -2em; border: none;"/></p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">App本质上受制于“产品”和“市场”2个互相独立、却互相影响的常变量。如图，将移动App产品、开发等专业技术投入所产生的效果作为x轴，将市场、运营等投入所产生的效果作为y轴，组成一个二维象限，坐标轴上分别按照5分制进行刻度划分，以60%的3分作为中线，划分为不不平衡“田”字形，x轴、y轴的刻度以数字大小概括在同一时间和条件下各个App之间在各个维度综合实力效果。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">领导者(Synergy)：市场运营和产品开发都取得60%相对优势效果的App被归结为领导者(Synergy)，例如上图中[App①]。领导者要保持竞争优势，同时要密切关注同样居于领导者象限的竞争对手(例如上图中App⑤)，时刻应对挑战，另一方面，市场驱动者和产品驱动者一旦在不足的方面发力，也会对领导者象限的App形成竞争威胁。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">市场驱动者(Market Driver)：市场运营效果呈现60%优势而产品开发不足60%的App被归结为市场驱动者(Market Driver)，例如上图中[App②]。市场驱动者已经具备了领导者象限的市场运营优势，但能否持续，关键要看产品开发是否能有效提升。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">产品强化者(Product Strengthener)：市场运营效果不足60%而产品开发呈现60%优势的App被归结为产品强化者(Product Strengthener)，例如上图中[App③]。产品强化者相对而言更为专注于产品和开发，关注用户体验，只要资金与资源能够配合，加大市场运营投入，就有机会进入领导者象限。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">进入者(Entrant)：市场运营及产品开发均不足60%的App被归结为进入者(Entrants)，例如下图中[App③]。进入者在市场运营和产品开发方面都不具备优势，但如果在细分领域垂直形成差异化，实现单点突破，颠覆现有市场的格局将会有很大的机会，而这更是风险投资人和VC更为关注的。</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">通过实力系数(AppBase Synergy Factors)调整发展策略</p><p class="newtext" style="padding: 0px; margin-top: 14px; margin-bottom: 13px; clear: both; float: left; width: 640px; font-stretch: normal; line-height: 28px; font-family: &#39;Microsoft Yahei&#39;; color: rgb(51, 51, 51); text-indent: 2em; word-wrap: break-word; overflow: auto; white-space: normal; background-color: rgb(255, 255, 255);">Testin AppBase的14个纬度的数据是通过Testin平台的数据积累及公开渠道获得，App开发者在各项纬度所做的工作都会在市场运营、产品开发的外部表现产生影响，从而会影响AppBase的数据，Testin Lab根据AppBase库所有应用的数据进行均等条件计算，从而获得各个App的相对AppBase数值。</p><p><br/></p>', 26, 0, 1444449761, 21, 'AppBase解读社区O2O创业者的商业基石', 'AppBase解读社区O2O创业者的商业基石');

-- --------------------------------------------------------

--
-- 表的结构 `wd_cms_cate`
--

CREATE TABLE IF NOT EXISTS `wd_cms_cate` (
  `cate_id` int(10) unsigned NOT NULL AUTO_INCREMENT,
  `title` varchar(64) NOT NULL COMMENT '二级标题',
  `parent_id` int(11) unsigned NOT NULL COMMENT '所属主分类id',
  `sort` int(10) unsigned NOT NULL COMMENT '排序',
  PRIMARY KEY (`cate_id`)
) ENGINE=InnoDB  DEFAULT CHARSET=utf8 AUTO_INCREMENT=45 ;

--
-- 转存表中的数据 `wd_cms_cate`
--

INSERT INTO `wd_cms_cate` (`cate_id`, `title`, `parent_id`, `sort`) VALUES
(18, '零售', 0, 10),
(19, 'B2C', 18, 10),
(20, 'C2C', 18, 4),
(21, '传统零售', 18, 5),
(22, 'O2O', 0, 9),
(23, '综合', 22, 10),
(24, '零售', 22, 7),
(25, '生鲜', 22, 0),
(26, '社区', 22, 5),
(27, '跨境电商', 0, 6),
(28, '境外电商', 27, 0),
(29, '出口电商', 27, 10),
(30, '跨境服务商', 27, 5),
(31, '移动电商', 0, 2),
(32, '微商', 31, 10),
(33, '移动购物', 31, 9),
(34, '移动应用', 31, 0),
(35, '电商服务', 0, 8),
(36, '营销', 35, 8),
(37, '支付', 35, 0),
(38, '仓储物流', 35, 0),
(39, '互联网金融', 35, 10);

-- --------------------------------------------------------

--
-- 表的结构 `wd_cms_config`
--

CREATE TABLE IF NOT EXISTS `wd_cms_config` (
  `con_id` int(11) NOT NULL AUTO_INCREMENT,
  `name` varchar(64) NOT NULL,
  `value` varchar(64) NOT NULL,
  PRIMARY KEY (`con_id`)
) ENGINE=MyISAM  DEFAULT CHARSET=utf8 AUTO_INCREMENT=136 ;

--
-- 转存表中的数据 `wd_cms_config`
--

INSERT INTO `wd_cms_config` (`con_id`, `name`, `value`) VALUES
(120, 'site_tel', '0532-88032825'),
(121, 'site_address', '山东省青岛市开发区前湾港路山海花园'),
(122, 'site_admin', 'admin'),
(123, 'site_password', '21232f297a57a5a743894a0e4a801fc3'),
(124, 'site_name', '微动企业门户系统'),
(125, 'site_url', 'http://www.shopnr.cn'),
(126, 'site_fax', '0532-88032825'),
(127, 'site_mail', 'system@weidong100.com'),
(128, 'site_keywords', '微动一百，微动100，shopnr，微动企业门户系统'),
(129, 'site_description', '微动一百，微动100，shopnr，微动企业门户系统'),
(130, 'site_icp', '鲁ICP备10026712号'),
(131, 'article_list_num', '8'),
(132, 'photo_list_num', '24'),
(133, 'photo_num', '16'),
(134, 'video_list_num', '16'),
(135, 'index_album_num', '10');

-- --------------------------------------------------------

--
-- 表的结构 `wd_cms_cus`
--

CREATE TABLE IF NOT EXISTS `wd_cms_cus` (
  `cus_id` int(10) unsigned NOT NULL AUTO_INCREMENT,
  `name` varchar(16) NOT NULL,
  `qq` varchar(128) NOT NULL,
  `sort` int(6) unsigned NOT NULL,
  PRIMARY KEY (`cus_id`)
) ENGINE=InnoDB  DEFAULT CHARSET=utf8 COMMENT='在线客服表' AUTO_INCREMENT=8 ;

--
-- 转存表中的数据 `wd_cms_cus`
--

INSERT INTO `wd_cms_cus` (`cus_id`, `name`, `qq`, `sort`) VALUES
(1, '销售-小陈', '1107106767', 10),
(3, '商务合作', '1107106767', 3),
(4, '销售-小钟', '1107106767', 1),
(6, '销售-小陈', '1107106767', 2);

-- --------------------------------------------------------

--
-- 表的结构 `wd_cms_link`
--

CREATE TABLE IF NOT EXISTS `wd_cms_link` (
  `link_id` int(10) unsigned NOT NULL AUTO_INCREMENT,
  `title` varchar(64) NOT NULL,
  `url` varchar(1024) NOT NULL,
  `sort` int(6) unsigned NOT NULL,
  PRIMARY KEY (`link_id`)
) ENGINE=InnoDB  DEFAULT CHARSET=utf8 AUTO_INCREMENT=9 ;

--
-- 转存表中的数据 `wd_cms_link`
--

INSERT INTO `wd_cms_link` (`link_id`, `title`, `url`, `sort`) VALUES
(6, 'shopNR本地电商系统', 'http://bbs.weidong100.com/forum.php', 10),
(7, '微动CMS企业官网系统', 'http://bbs.weidong100.com/forum.php', 9),
(8, '微速卖-云外卖', 'http://shopadmin.shopnr.cn/', 8);

-- --------------------------------------------------------

--
-- 表的结构 `wd_cms_nav`
--

CREATE TABLE IF NOT EXISTS `wd_cms_nav` (
  `nav_id` int(10) unsigned NOT NULL AUTO_INCREMENT,
  `title` varchar(64) NOT NULL,
  `url` varchar(1024) NOT NULL,
  `sort` int(6) unsigned NOT NULL,
  `parent_id` int(11) unsigned NOT NULL,
  PRIMARY KEY (`nav_id`)
) ENGINE=InnoDB  DEFAULT CHARSET=utf8 AUTO_INCREMENT=24 ;

--
-- 转存表中的数据 `wd_cms_nav`
--

INSERT INTO `wd_cms_nav` (`nav_id`, `title`, `url`, `sort`, `parent_id`) VALUES
(5, '公司资讯', '/index.php?g=cms&m=Index&a=articlelist', 7, 0),
(6, '相册展示', '/index.php?g=cms&m=Index&a=photolist', 6, 0),
(9, '视频列表', '/index.php?g=cms&m=Index&a=videolist', 5, 0),
(10, '关于我们', '/index.php?g=cms&m=Index&a=page', 4, 0),
(18, '更多', 'http://0.01', 3, 0),
(19, '专题页一', 'index.php?g=cms&m=Index&a=page&page_id=5', 2, 18),
(22, '专题页二', 'index.php?m=Index&a=page&page_id=6', 1, 18);

-- --------------------------------------------------------

--
-- 表的结构 `wd_cms_page`
--

CREATE TABLE IF NOT EXISTS `wd_cms_page` (
  `page_id` int(10) unsigned NOT NULL AUTO_INCREMENT,
  `title` varchar(64) NOT NULL,
  `content` text NOT NULL,
  `type` int(11) NOT NULL COMMENT '0是普通，1是专题',
  `seo_keywords` varchar(100) NOT NULL COMMENT '文章的关键词',
  `seo_description` varchar(100) NOT NULL COMMENT '文章的描述',
  `sort` int(11) NOT NULL COMMENT '排序',
  PRIMARY KEY (`page_id`)
) ENGINE=InnoDB  DEFAULT CHARSET=utf8 COMMENT='单页数据表' AUTO_INCREMENT=11 ;

--
-- 转存表中的数据 `wd_cms_page`
--

INSERT INTO `wd_cms_page` (`page_id`, `title`, `content`, `type`, `seo_keywords`, `seo_description`, `sort`) VALUES
(1, '关于我们', '<p style="margin-top: 2px; padding: 0px; list-style-type: none; line-height: 26px; color: rgb(51, 51, 51); font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 14px; white-space: normal; background-color: rgb(254, 254, 254);"><span style="margin: 0px; padding: 0px; list-style-type: none; font-family: 宋体; font-size: 10.5pt; background-color: rgb(255, 255, 255);">&nbsp; &nbsp;系统开发：青岛微动一百网络有限公司&nbsp;</span></p><p style="margin-top: 2px; padding: 0px; list-style-type: none; line-height: 26px; color: rgb(51, 51, 51); font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 14px; white-space: normal; background-color: rgb(254, 254, 254);"><span style="margin: 0px; padding: 0px; list-style-type: none; font-family: 宋体; font-size: 10.5pt; background-color: rgb(255, 255, 255);">&nbsp; &nbsp;客服电话：0532-88032825</span></p><p style="margin-top: 2px; padding: 0px; list-style-type: none; line-height: 26px; color: rgb(51, 51, 51); font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 14px; white-space: normal; background-color: rgb(254, 254, 254);"><span style="margin: 0px; padding: 0px; list-style-type: none; font-family: 宋体; font-size: 10.5pt; background-color: rgb(255, 255, 255);">&nbsp; &nbsp;客服QQ：784741813 &nbsp; 1107106767</span></p><p style="margin-top: 2px; padding: 0px; list-style-type: none; line-height: 26px; color: rgb(51, 51, 51); font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 14px; white-space: normal; background-color: rgb(254, 254, 254);"><span style="margin: 0px; padding: 0px; list-style-type: none; font-family: 宋体; font-size: 10.5pt; background-color: rgb(255, 255, 255);"><span style="color: rgb(51, 51, 51); font-family: 宋体; font-size: 14px; line-height: 26px; white-space: normal; background-color: rgb(255, 255, 255);">&nbsp; &nbsp;更多系统：shopnr本地电商系统、微动CMS企业官网系统、微速卖-云外卖平台、租房房源管理系统、家政管理系统</span></span></p><p style="margin-top: 2px; padding: 0px; list-style-type: none; line-height: 26px; color: rgb(51, 51, 51); font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 14px; white-space: normal; background-color: rgb(254, 254, 254);"><span style="margin: 0px; padding: 0px; list-style-type: none; font-family: 宋体; font-size: 10.5pt; background-color: rgb(255, 255, 255);"><span style="color: rgb(51, 51, 51); font-family: 宋体; font-size: 14px; line-height: 26px; white-space: normal; background-color: rgb(255, 255, 255);">&nbsp; &nbsp;业务范围：电商系统定制开发，企业管理系统，订单管理系统的开发。</span></span></p><p style="margin-top: 2px; padding: 0px; list-style-type: none; line-height: 26px; color: rgb(51, 51, 51); font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 14px; white-space: normal; background-color: rgb(254, 254, 254);"><span style="margin: 0px; padding: 0px; list-style-type: none; font-family: 宋体; font-size: 10.5pt; background-color: rgb(255, 255, 255);">&nbsp; &nbsp;我们公司是一家专注于网站建设的网络科技公司，我们致力于</span><span style="margin: 0px; padding: 0px; list-style-type: none; font-family: 宋体; font-size: 10.5pt; background-color: rgb(255, 255, 255);">企业网站<span style="margin: 0px; padding: 0px; list-style-type: none; font-family: &#39;Times New Roman&#39;;">+</span>网上购物<span style="margin: 0px; padding: 0px; list-style-type: none; font-family: &#39;Times New Roman&#39;;">+</span>微信结合<span style="margin: 0px; padding: 0px; list-style-type: none; font-family: &#39;Times New Roman&#39;;">+</span>电脑手机自适应</span><span style="margin: 0px; padding: 0px; list-style-type: none; font-family: 宋体; font-size: 10.5pt; background-color: rgb(255, 255, 255);">的服务模式，微动科技坚持以客户利益至上的原则，我们不是简单的为客户建站作为我们服务的终点，我们以真诚的服务态度诚挚希望和每一位雇主朋友形成一个个生态。，在进行开发每一个单子之前，我们会把自己当成客户来看待，将站在客户角度去思考成为我们一贯的宗旨。</span></p><p style="margin-top: 2px; padding: 0px; list-style-type: none; line-height: 26px; color: rgb(51, 51, 51); font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 14px; white-space: normal; background-color: rgb(254, 254, 254);"><span style="margin: 0px; padding: 0px; list-style-type: none; font-family: 宋体; font-size: 10.5pt; background-color: rgb(255, 255, 255);">&nbsp; &nbsp;目前我司已独立开发，并具有软件著作权：shopNR本地电商系统，微动CMS企业门户系统，微速卖微信店铺系统，租房管理系统等等</span></p><p><br/></p>', 0, '关于我们', '关于我们', 0),
(2, '公司简介', '<p style="margin-top: 2px; white-space: normal; padding: 0px; list-style-type: none; line-height: 26px; color: rgb(51, 51, 51); font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 14px; background-color: rgb(254, 254, 254);"><span style="margin: 0px; padding: 0px; list-style-type: none; font-family: 宋体; font-size: 14px; background-color: rgb(255, 255, 255);">&nbsp; <span style="margin: 0px; padding: 0px; list-style-type: none; font-family: 宋体, SimSun; font-size: 14px; background-color: rgb(255, 255, 255);">系统开发：青岛微动一百网络有限公司&nbsp;</span></span></p><p style="margin-top: 2px; white-space: normal; padding: 0px; list-style-type: none; line-height: 26px; color: rgb(51, 51, 51); font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 14px; background-color: rgb(254, 254, 254);"><span style="font-size: 14px; font-family: 宋体, SimSun;"><span style="font-size: 10.5pt; font-family: 宋体; margin: 0px; padding: 0px; list-style-type: none; background-color: rgb(255, 255, 255);">&nbsp; 客服电话：0532-88032825 &nbsp;&nbsp;</span><span style="font-size: 10.5pt; font-family: 宋体; background-color: rgb(255, 255, 255);">客服QQ：784741813 &nbsp; 1107106767</span></span></p><p style="margin-top: 2px; white-space: normal; padding: 0px; list-style-type: none; line-height: 26px; color: rgb(51, 51, 51); font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 14px; background-color: rgb(254, 254, 254);"><span style="margin: 0px; padding: 0px; list-style-type: none; font-family: 宋体, SimSun; font-size: 14px; background-color: rgb(255, 255, 255);">&nbsp; 更多系统：shopnr本地电商系统、微动CMS企业官网系统、微速卖-云外卖平台、租房房源管理系统、家政管理系统</span></p><p style="margin-top: 2px; white-space: normal; padding: 0px; list-style-type: none; line-height: 26px; color: rgb(51, 51, 51); font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 14px; background-color: rgb(254, 254, 254);"><span style="margin: 0px; padding: 0px; list-style-type: none; font-family: 宋体, SimSun; font-size: 14px; background-color: rgb(255, 255, 255);">&nbsp; 业务范围：电商系统定制开发，企业管理系统，订单管理系统的开发。</span></p><p style="margin-top: 2px; white-space: normal; padding: 0px; list-style-type: none; line-height: 26px; color: rgb(51, 51, 51); font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 14px; background-color: rgb(254, 254, 254);"><span style="margin: 0px; padding: 0px; list-style-type: none; font-family: 宋体, SimSun; font-size: 14px; background-color: rgb(255, 255, 255);">&nbsp; 目前我司已独立开发，并具有软件著作权：shopNR本地电商系统，微动CMS企业门户系统，微速卖微信店铺系统，租房管理系统等等</span></p><p style="margin-top: 2px; white-space: normal; padding: 0px; list-style-type: none; line-height: 26px; color: rgb(51, 51, 51); font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 14px; background-color: rgb(254, 254, 254);"><span style="margin: 0px; padding: 0px; list-style-type: none; font-family: 宋体, SimSun; font-size: 14px; background-color: rgb(255, 255, 255);">&nbsp; 为什么会有这样一个群体？它们打着创业的旗号，整体鼓捣系统、源码，想法天马行空，但又早三暮四。它们经常花费几个星期的时间，去找源码系统，搭建网站，只会修改系统简单的样式和文字，却不亦乐乎，搞到最后，上线几天，只有自己访问，然后网站荒掉，再去找其他的系统，或者尝试其他行业，周而复始。它们大多很抠门，喜欢不劳而获，把别人对它们的帮助当做理所当然，也还是个喷子。随着开源软件的增多，它们如窃鼠般的认为，所有的系统都应该无偿免费给它们使用，在它们看来，所有的软件都“很简单”、“网上有的是”、“淘宝才卖1块钱”。它们为了得到技术开发者的帮助，经常厚颜无耻的讲它们的理想，来骗取或者博取技术人员的同情。还经常给开发公司讲未来发展规划，最长说的话是“你们要开源、要免费，等用户多了，自然就能赚钱”、“等我用你的系统赚了钱，再来买授权”，或者一些鼓励你免费给它们用的话语。它们张口闭口的定制开发费用一般在15-20之间，最高不超100元。还经常威胁开发公司，“你不做？淘宝上10元给我修改好！”。<span style="margin: 0px; padding: 0px; list-style-type: none; font-family: 宋体; font-size: 14px; color: rgb(51, 51, 51); line-height: 26px; white-space: normal; background-color: rgb(255, 255, 255);">之所以它们舍不得为它们的想法尝试进行现金投入，是因为它们自己清楚，它们的尝试必定失败，并其以为常。</span></span></p><p><br/></p>', 0, 'shopNR本地电商系统，微动CMS企业门户系统，微速卖微信店铺系统，租房管理系统等等', 'shopNR本地电商系统，微动CMS企业门户系统，微速卖微信店铺系统，租房管理系统等等', 0),
(3, '人才招聘', '<p style="margin-top: 2px; white-space: normal; padding: 0px; list-style-type: none; line-height: 26px; color: rgb(51, 51, 51); font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 14px; background-color: rgb(254, 254, 254);"><span style="margin: 0px; padding: 0px; list-style-type: none; font-family: 宋体; font-size: 10.5pt; background-color: rgb(255, 255, 255);">&nbsp; &nbsp;系统开发：青岛微动一百网络有限公司&nbsp;</span></p><p style="margin-top: 2px; white-space: normal; padding: 0px; list-style-type: none; line-height: 26px; color: rgb(51, 51, 51); font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 14px; background-color: rgb(254, 254, 254);"><span style="margin: 0px; padding: 0px; list-style-type: none; font-family: 宋体; font-size: 10.5pt; background-color: rgb(255, 255, 255);">&nbsp; &nbsp;客服电话：0532-88032825</span></p><p style="margin-top: 2px; white-space: normal; padding: 0px; list-style-type: none; line-height: 26px; color: rgb(51, 51, 51); font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 14px; background-color: rgb(254, 254, 254);"><span style="margin: 0px; padding: 0px; list-style-type: none; font-family: 宋体; font-size: 10.5pt; background-color: rgb(255, 255, 255);">&nbsp; &nbsp;客服QQ：784741813 &nbsp; 1107106767</span></p><p style="margin-top: 2px; white-space: normal; padding: 0px; list-style-type: none; line-height: 26px; color: rgb(51, 51, 51); font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 14px; background-color: rgb(254, 254, 254);"><span style="margin: 0px; padding: 0px; list-style-type: none; font-family: 宋体; font-size: 10.5pt; background-color: rgb(255, 255, 255);">&nbsp; &nbsp;更多系统：shopnr本地电商系统、微动CMS企业官网系统、微速卖-云外卖平台、租房房源管理系统、家政管理系统</span></p><p style="margin-top: 2px; white-space: normal; padding: 0px; list-style-type: none; line-height: 26px; color: rgb(51, 51, 51); font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 14px; background-color: rgb(254, 254, 254);"><span style="margin: 0px; padding: 0px; list-style-type: none; font-family: 宋体; font-size: 10.5pt; background-color: rgb(255, 255, 255);">&nbsp; &nbsp;业务范围：电商系统定制开发，企业管理系统，订单管理系统的开发。</span></p><p style="margin-top: 2px; white-space: normal; padding: 0px; list-style-type: none; line-height: 26px; color: rgb(51, 51, 51); font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 14px; background-color: rgb(254, 254, 254);"><span style="margin: 0px; padding: 0px; list-style-type: none; font-family: 宋体; font-size: 10.5pt; background-color: rgb(255, 255, 255);">&nbsp; &nbsp;我们公司是一家专注于网站建设的网络科技公司，我们致力于</span><span style="margin: 0px; padding: 0px; list-style-type: none; font-family: 宋体; font-size: 10.5pt; background-color: rgb(255, 255, 255);">企业网站<span style="margin: 0px; padding: 0px; list-style-type: none; font-family: &#39;Times New Roman&#39;;">+</span>网上购物<span style="margin: 0px; padding: 0px; list-style-type: none; font-family: &#39;Times New Roman&#39;;">+</span>微信结合<span style="margin: 0px; padding: 0px; list-style-type: none; font-family: &#39;Times New Roman&#39;;">+</span>电脑手机自适应</span><span style="margin: 0px; padding: 0px; list-style-type: none; font-family: 宋体; font-size: 10.5pt; background-color: rgb(255, 255, 255);">的服务模式，微动科技坚持以客户利益至上的原则，我们不是简单的为客户建站作为我们服务的终点，我们以真诚的服务态度诚挚希望和每一位雇主朋友形成一个个生态。，在进行开发每一个单子之前，我们会把自己当成客户来看待，将站在客户角度去思考成为我们一贯的宗旨。</span></p><p style="margin-top: 2px; white-space: normal; padding: 0px; list-style-type: none; line-height: 26px; color: rgb(51, 51, 51); font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 14px; background-color: rgb(254, 254, 254);"><span style="margin: 0px; padding: 0px; list-style-type: none; font-family: 宋体; font-size: 10.5pt; background-color: rgb(255, 255, 255);">&nbsp; &nbsp;目前我司已独立开发，并具有软件著作权：shopNR本地电商系统，微动CMS企业门户系统，微速卖微信店铺系统，租房管理系统等等</span></p><p><br/></p>', 0, '', '', 0),
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(10, '它们是谁？', '<p><span style="color: rgb(51, 51, 51); font-family: 宋体; font-size: 14px; line-height: 26px; white-space: normal; background-color: rgb(255, 255, 255);">&nbsp; &nbsp;为什么会有这样一个群体？它们打着创业的旗号，整体鼓捣系统、源码，想法天马行空，但又早三暮四。它们经常花费几个星期的时间，去找源码系统，搭建网站，只会修改系统简单的样式和文字，却不亦乐乎，搞到最后，上线几天，只有自己访问，然后网站荒掉，再去找其他的系统，或者尝试其他行业，周而复始。它们大多很抠门，喜欢不劳而获，把别人对它们的帮助当做理所当然，也还是个喷子。随着开源软件的增多，它们如窃鼠般的认为，所有的系统都应该无偿免费给它们使用，在它们看来，所有的软件都“很简单”、“网上有的是”、“淘宝才卖1块钱”。它们为了得到技术开发者的帮助，经常厚颜无耻的讲它们的理想，来骗取或者博取技术人员的同情。还经常给开发公司讲未来发展规划，最长说的话是“你们要开源、要免费，等用户多了，自然就能赚钱”、“等我用你的系统赚了钱，再来买授权”，或者一些鼓励你免费给它们用的话语。它们张口闭口的定制开发费用一般在15-20之间，最高不超100元。还经常威胁开发公司，“你不做？淘宝上10元给我修改好！”。之所以它们舍不得为它们的想法尝试进行现金投入，是因为它们自己清楚，它们的尝试必定失败，并其以为常。</span></p>', 0, '', '', 0);

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--
-- 表的结构 `wd_cms_photo`
--

CREATE TABLE IF NOT EXISTS `wd_cms_photo` (
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  `is_recommend` int(11) NOT NULL COMMENT '默认是0，不推荐，推荐后，在首页【成功案例】显示',
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--
-- 转存表中的数据 `wd_cms_photo`
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(20, '', '144435802895065.jpg', 0, 9, '', 0, 0),
(21, '漂亮的金鱼', '561728f8b8173.jpg', 3, 0, '镇平县图强观赏鱼养殖农民专业合作社 位于素有&quot;中国金鱼之乡&quot;美誉的河南省镇平县侯集镇，主要从事淡水观赏鱼、锦鲤、金鱼、红草、水花鱼苗等的养殖销售。', 11, 1),
(22, '', '144435840085225.jpg', 0, 21, '', 0, 0),
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(24, '', '144435840039325.jpg', 0, 21, '', 0, 0),
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(32, '小金鱼', '144435840469866.jpg', 0, 21, '', 0, 1),
(33, '可爱兔子', '56172a271565a.jpg', 1, 0, '兔（Rabbit）兔是哺乳类兔形目兔科下属所有的属的总称。俗称兔子。生物学分类动物界脊索动物门 脊椎动物亚门 哺乳纲 兔形目。兔具有管状长耳（耳长大于耳宽数倍），簇状短尾，比前肢长得多的强健后...', 10, 1),
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(43, '小兔子', '144435874914907.jpg', 0, 33, '', 0, 1),
(46, '可爱松鼠', '56172b489cb80.jpg', 2, 0, '松鼠，是哺乳纲啮齿目中的一个科，其下包括松鼠亚科和非洲地松鼠亚科，特征是长着毛茸茸的长尾巴。根据生活环境不同，松鼠科分为树松鼠、地松鼠和石松鼠等。与其他亲缘关系接近的动物又被合称为松鼠形亚...', 9, 1),
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(60, '可爱乌龟', '56172df3906e2.jpg', 222, 0, '乌龟（拉丁学名 Tortoise） 广义上指龟鳖目的统称，狭义上指龟科下的物种。 乌龟别称金龟、草龟、泥龟、王八和山龟等。在动物分类学上隶属于爬行纲、龟鳖目、龟科，是常见的龟鳖目动物之一。是现存古老的爬行动物。特...', 7, 1),
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(68, '可爱企鹅', '56177f2f86e51.jpg', 10, 0, '企鹅（学名：Spheniscidae）：有“海洋之舟”美称的企鹅是一种最古老的游禽，它们很可能在地球穿上冰甲之前，就已经在南极安家落户。', 0, 1),
(69, '干脆面君', '56177f96c9da9.jpg', 11, 0, '浣熊，原产自北美洲，现为无危物种。浣熊特征为眼睛周围有一圈深色皮毛，体型较小，体长约40到70厘米。因其常在河边捕食鱼类让人误以为它在水中浣洗食物，故名浣熊。有4种亚种。浣熊最大的特征是眼睛周围的黑色区域，与周围的白色的脸颜色...', 0, 1),
(70, '大熊猫', '56178004e85dd.jpg', 6, 0, '大熊猫（学名：Ailuropoda melanoleuca；英文名称：Giant panda），属于食肉目、熊科、大熊猫属的一种哺乳动物（注：大熊猫科属分类以CITES和IUCN为标准），体色为黑白两色，它有着圆圆的脸颊，大大的黑眼圈，胖嘟嘟的身体，标志性的内八字的行走方式，也有解剖刀般锋利的爪子。是世界上最可爱的动物之一。', 0, 1),
(71, '可爱的小鸟', '5617808de7258.jpg', 6, 0, '鸟，又称作鸟儿。定义：有羽毛的卵生脊椎动物，字典解释：脊椎动物的一类，温血卵生，用肺呼吸，几乎全身有羽毛，后肢能行走，前肢变为翅，大多数能飞。在动物学中，鸟的主要特征是：身体呈流线型（纺锤型或梭形），大多数飞翔生活。体表被覆羽毛，一般前肢变成翼（有的种类翼退化）；胸肌发达；直肠短，食量大消化快，即消化系统发达，有助于减轻体重，利于飞行；心脏有两心房和两心室，心搏次数快。', 0, 1);

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